Provider Relations & Marketing Manager
Benefits:
401(k)
401(k) matching
Bonus based on performance
Competitive salary
Free food & snacks
Health insurance
Opportunity for advancement
Paid time off
Parental leave
Overview Since its founding, the MS & Neuromuscular Center of Excellence has been a leader in neurological care, earning a reputation for exceptional outcomes and compassionate service. Recognized for clinical excellence, we provide a seamless, patient-first experience that sets us apart. Our team of board-certified neurologists, nurse practitioners, nurses, and researchers works collaboratively to deliver innovative, personalized care. Patients trust us for our expertise and consistent delivery of high-quality, comprehensive treatment in a welcoming and professional environment.
Provider Relations & Marketing Manager The Provider Relations & Marketing Manager is responsible for executing marketing strategies to drive referrals and ensure that prospective patients are successfully converted into scheduled appointments. This role requires a proactive approach to physician outreach, community engagement, in-office referral processing, and digital marketing to grow the patient base. The Provider Relations & Marketing Manager will work closely with providers, administrative staff, and external partners to support the practice.
Reports to: General Manager
Education/Experience:
High School Diploma or equivalent (GED) required, Bachelor's degree or equivalent preferred
Strong interpersonal, communication, and organizational skills required
2+ years of prior sales experience required
Prior physician office and neurology experience highly preferred
Proficiency in digital marketing, social media management, and CRM tools preferred
Ability to multitask, analyze data, and develop marketing strategies
Primary Responsibilities
Develops and executes marketing initiatives to increase patient referrals and appointment conversion rates
Builds and maintains relationships with referring providers, including primary care and specialty physicians, through regular outreach and engagement efforts
Identifies new referral sources and opportunities for practice growth through data analysis and market research
Plans and coordinates community outreach events, physician networking opportunities, and educational seminars to promote the practice
Manages digital marketing efforts, including website updates, social media content, and patient reviews responses
Floats as a Referral Specialist two days per week to oversee the in-office referral process, ensuring timely follow-up on leads and efficient scheduling of new patient appointments
Identifies and resolves barriers to scheduling, such as insurance issues, provider availability, and patient concerns, to improve referral conversion rates
Tracks and analyzes referral trends to identify opportunities for process improvement and enhance marketing and outreach strategies
Performs other duties as required