Provider Relations & Marketing Manager

MS & Neuromuscular Center Of Excell

Provider Relations & Marketing Manager

Clearwater, FL
Full Time
Paid
  • Responsibilities

    Benefits:

    401(k)

    401(k) matching

    Bonus based on performance

    Competitive salary

    Free food & snacks

    Health insurance

    Opportunity for advancement

    Paid time off

    Parental leave

    Overview Since its founding, the MS & Neuromuscular Center of Excellence has been a leader in neurological care, earning a reputation for exceptional outcomes and compassionate service. Recognized for clinical excellence, we provide a seamless, patient-first experience that sets us apart. Our team of board-certified neurologists, nurse practitioners, nurses, and researchers works collaboratively to deliver innovative, personalized care. Patients trust us for our expertise and consistent delivery of high-quality, comprehensive treatment in a welcoming and professional environment.

    Provider Relations & Marketing Manager The Provider Relations & Marketing Manager is responsible for executing marketing strategies to drive referrals and ensure that prospective patients are successfully converted into scheduled appointments. This role requires a proactive approach to physician outreach, community engagement, in-office referral processing, and digital marketing to grow the patient base. The Provider Relations & Marketing Manager will work closely with providers, administrative staff, and external partners to support the practice.

    Reports to: General Manager

    Education/Experience:

    High School Diploma or equivalent (GED) required, Bachelor's degree or equivalent preferred

    Strong interpersonal, communication, and organizational skills required

    2+ years of prior sales experience required

    Prior physician office and neurology experience highly preferred

    Proficiency in digital marketing, social media management, and CRM tools preferred

    Ability to multitask, analyze data, and develop marketing strategies

    Primary Responsibilities

    Develops and executes marketing initiatives to increase patient referrals and appointment conversion rates

    Builds and maintains relationships with referring providers, including primary care and specialty physicians, through regular outreach and engagement efforts

    Identifies new referral sources and opportunities for practice growth through data analysis and market research

    Plans and coordinates community outreach events, physician networking opportunities, and educational seminars to promote the practice

    Manages digital marketing efforts, including website updates, social media content, and patient reviews responses

    Floats as a Referral Specialist two days per week to oversee the in-office referral process, ensuring timely follow-up on leads and efficient scheduling of new patient appointments

    Identifies and resolves barriers to scheduling, such as insurance issues, provider availability, and patient concerns, to improve referral conversion rates

    Tracks and analyzes referral trends to identify opportunities for process improvement and enhance marketing and outreach strategies

    Performs other duties as required