Job Description

We are currently looking for an Associate Planner, Strategy to support the day-to-day Media Planning and Strategy functions for a high-profile entertainment client.  This person will assist a team in the development, execution, and stewardship of media plans for Disney+ and report directly to the Supervisor/AMD, Strategy.

ROLE OBJECTIVES:

•       Responsible for contributing to the development of and executing strategy for the functional area

•       Provide the research for and write portions of team Media Point-Of-View documents (POVs) and client recommendations to determine appropriate choice of media

•       Maintain stewardship of competitive reports using proprietary software to assess media schedules of competitors, interpret data and draw conclusions

•       Prepare flowcharts and budgets for media plan using Excel, PowerPoint, and planning-specific software

•       Prepare and issue buying specs and guidelines to activation teams including delivery goals and budgets for use in negotiations

•       Review and verify media buys to ensure proper execution

•       Meet with vendor community to analyze value and applicability of media vehicles for client media plan

•       Assist planners in developing media strategy and recommendations

•       May perform other duties and responsibilities that management may deem necessary from time to time

Qualifications

•       B.A. or B.S., preferably in Marketing, Advertising, or related field

•       0+ years of experience in media planning/strategy

•       Agency experience highly preferred

•       Basic Computer Skills: Microsoft Suite, Excel, PowerPoint, Word

•       Basic math skills are strongly recommended

•       Internship experience or coursework in a related industry preferred

•       Inquisitive, collaborative, and supportive

•       Driven by curiosity and passion for the client’s business

•       Demonstrate ability to learn new propriety software and processes quickly and proficiently

•       Solid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation

Additional Information

All your information will be kept confidential according to EEO guidelines.