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SVP, National Video Investment

Publicis Imagine

SVP, National Video Investment

Burbank, CA
Full Time
Paid
  • Responsibilities

    Job Description

    The SVP, National Video Investment will negotiate, purchase, maintain, and steward National Video media buys for the Hulu client. 

    ROLE OBJECTIVES: 

    • Oversee, train and mentor Assistant Negotiators
    • Mentor media trainees within the group
    • Negotiate and purchase National Video scatter/upfront activity
    • Maintain current knowledge of marketplace conditions through network meetings and trade publications
    • Project delivery for inventory against relevant target demographics
    • Steward media schedules adhering to each client’s buying guidelines
    • Help oversee timeline and execution of added value opportunities
    • Maintain confirmation of purchase, schedules, budgets, and reconciliation of network billing
    • Monitor performance of buys using current rating information. Secure makegoods and/or audience deficiency units for underdelivery
    • Contribute to post-analysis reports
    • Meet all due dates for buys, post analyses, and assigned projects; help team set up project deadlines to achieve all timelines
    • Communicate regularly with salespeople and negotiate to maintain or improve the integrity of the buys as they are stewarded
    • Advise supervisors of marketplace conditions, special opportunities, and potential schedule interruptions
    • Assist in development of cost per points, competitive checks and group projects
  • Qualifications

    Qualifications

    • B.A. or B.S. in Marketing, Advertising or related field
    • Agency experience highly preferred
    • 14+ years of experience working in a national media investment buying environment
    • 8+ years of management experience
    • Experience negotiating TV dayparts and online video
    • Strong negotiating and presenting skills
    • Excellent communication, organizational and analytical skills
    • Detail-oriented, able to multi-task and work well under tight deadlines in a fast-paced environment
    • Proficiency in MS Word, Excel and PowerPoint.  Experience with Media Ocean software (DDS, MBOX) preferred

    Additional Information

    All your information will be kept confidential according to EEO guidelines.