Job Description
WHAT DOES ANALYTICS DO?
Working closely with both the Business Planning and Activation teams, Analytics designs the data strategy to tie our clients’ marketing to real-world business goals. We then mine that data to optimize campaigns and tell the stories that bring our clients closer to their marketing, helping them understand if they’re talking to the people they want, and if they’re doing it the right way.
WHAT DOES A SUCCESSFUL ANALYST LOOK LIKE?
We don’t all look the same, and we don’t expect you to, either. But a successful Analyst should share our passion for emerging tech and media, bring a data-driven approach to decision-making, determine a point of view and share it in a positive way, gear up for a challenge, and always crave to learn more and improve. Familiarity with media analytics helps, especially digital media, but isn’t necessarily a requirement. Prior professional experience is highly preferred.
WHAT DOES AN ANALYST DO DAY-TO-DAY?
Analysts form the foundation of the Analytics team. They pull and arrange data from a multitude of sources to feed business-improving insights, then build thoughtful presentations and reports that bring the story home to our clients. They work closely with a Senior Analyst and/or Manager to learn the most efficient and effective ways of wrangling with data as they learn to become full-fledged story tellers.
Qualifications
PREFERRED EXPERIENCE:
21-8217
Additional Information
All your information will be kept confidential according to EEO guidelines.