Job Description
We are looking for a Research Analyst for our Data Intelligence team in New York.
The successful candidate will be an integral part of our cross-platform research efforts for Publicis, supporting all affiliated clients and agency brands. She/he will work across research disciplines to deliver strategic and actionable analysis for a diverse set of stakeholders. Based in our New York office, this role will be global in nature, servicing domestic and international markets.
CORE RESPONSIBILITIES:
- Leverage a variety of data sources to expand agency knowledge of the consumer, including the interplay of digital, social, and traditional media
- Become the resident specialist on cross-platform media measurement, with the ability to train others on how to best leverage data and utilize existing reports
- Develop and maintain relevant reports and databases from both quantitative and/or qualitative sources
- Build and maintain deep relationships with agency partners and collaborate with them in designing/testing/analyzing research studies
- Prepare customized client presentations, evaluating and presenting insights on emerging consumer trends
- Develop topical POVs (Points of View) to address the agency’s position on media and client-related issues
- Partner with team members on multiple projects simultaneously, while maintaining responsibility for other regular reporting