Job Description

Keeping up with the great success from our first tentpole campaign on — from the NY Times Square takeover to San Diego Comic-Con, and so much more — we are beefing up the team to accelerate our business growth even further through the exciting campaigns for our great tentpole titles that will joyfully generate the conversations more and more. We are in search of a seasoned title marketing manager who will willingly go off the beaten path and create fun campaigns that the world has not seen yet. The position is based in Seoul and will require frequent cross-border travel.

YOU WILL LOVE THIS JOB IF...

• You believe in the power of great stories that will transcend the borders and bridge the world closer, and you get excited to be a part of this journey.
• You are eager to build your career as a marketer in the entertainment industry.
• You dream of working with passionate, talented colleagues in a fast-moving, start-up-like lean team, closely working with experts in product, content, and operations.
• You are an avid fan of webcomics and great stories.

RESPONSIBILITIES

The core of your job is to make our Original titles to be enjoyed by more potential readers.

• Title campaign strategy — The job is to extract the key story hooks and narratives based on the deep understanding of the titles and our audience and to create campaign strategies (architecture, concepting, creative & channel planning, and more), so that our great Originals can be read by more audiences around the world.
• Project management — No great campaign can be done by one person as it is collaborative work. You will work as a title campaign captain/lead working with the creative marketing peers, media experts, agency partners, and others. You need to be on the top of everything to make sure your great vision on the campaign can be brought to life.
• Building up the love for our titles and webcomics at the grassroots — Webcomics is still a nascent entertainment category (but with the great potential to grow very fast). You will work to build the ecosystem and educate the US market so that our stories are conversed more frequently and passionately around world.

Qualifications

• 4-8 years of experience in marketing and/or advertising in the United States with the experience of running robust 360 campaigns
• Experience in entertainment marketing/business is a definite plus but not a must.
• A great storyteller and a passionate fan of stories — You can comfortably articulate webcomics or films/series you like and why you like them.
• Social media literacy — Based on the deep knowledge of ins-and-outs of key social channels, you understand how to engage with our female audiences in their 20s in the US and intrinsically know what is needed to be their friends.
• Adept at working across different functions at a fast-paced start-up environment, as a natural culture fit of Manta - refer to Ridi Code
• Fluent in English and Korean

Additional Information

REQUIRED APPLICATION MATERIAL

• Resume

RECRUITMENT PROCESS

• Application Review > Interviews > Offer *It may take up to 4 weeks for the result of each stage to be communicated. This schedule is flexible, and if there is a delay in the hiring process, we will notify promptly.  *During the application review process, an assignment stage may be added. *A phone screening call with HR may be added.

PROBATION PERIOD

• A 3-month probation period will be applied to all new hires. Depending on the performance review results, the probation period may be extended or the employment may be canceled.

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Rich imagination and deep insight.