Benefits:

401(k) matching

Bonus based on performance

Dental insurance

Employee discounts

Health insurance

Paid time off

Training & development

About the Role

Project Lift is hiring a Regional Director of Personal Training for each of our operating regions. This is a hands-on leadership role focused on developing Personal Trainers, improving training quality, and supporting PT Sales Managers across Retro Fitness clubs.

We’re looking for a leader who loves coaching trainers, improving client experience, and building a strong, service-driven PT culture.

What You’ll Do

Develop and coach Personal Trainers on session quality, cueing, programming, and communication

Lead hands-on training, workshop days, and weekly development sessions

Provide dotFIT supplementation training and integrate it into PT coaching

Support PT Sales Managers with Welcome Workouts, pacing, follow-up, and PT sales flow

Visit clubs 3 days per week to shadow sessions and coach PT teams

Ensure clubs meet key PT performance standards (WW booking, show rate, close rate)

Lead a Quarterly PT Academy for all PTs and PT Sales Managers in the region

Partner with Regional Managers and Club Managers on staffing and PT execution

Track PT performance and submit weekly updates to leadership

What Success Looks Like

Trainers delivering consistently high-quality sessions

Strong client retention and renewal results

PT Sales Managers supported and aligned on execution

Clear development paths for trainers within the region

PT EFT and PIF revenue goals achieved

A positive, accountable PT culture across all clubs

What You Bring

3+ years of multi-club Personal Training leadership

Strong coaching and training ability—comfortable developing PTs at all levels

Experience with PT sales, Welcome Workouts, and client retention

dotFIT knowledge (or willingness to become certified quickly)

Nationally accredited PT certification (NASM, ISSA, ACE, NSCA, ACSM, AFAA)

CPR/AED certification

Ability to travel across your region 3 days per week

Strong communication, organization, and leadership presence

Compensation Base salary + Annual bonus, paid quarterly

About Project Lift – Retro Fitness

Project Lift operates Retro Fitness clubs across Texas, Florida, and New York, backed by BlackRock. Our mission is to build high-performing, service-first clubs where PT teams are developed, supported, and empowered to impact members’ lives.

If you’re passionate about developing PT talent and love being in the clubs, we’d love to speak with you.

Flexible work from home options available.