Job Description

Job Description
We are seeking a highly skilled and motivated Retail Marketing Specialist to join our team. The ideal candidate will be responsible for developing and implementing marketing strategies tailored for retail environments, coordinating promotional activities, and analyzing market trends to optimize campaign effectiveness. This role requires strong creativity, excellent communication skills, and a results-oriented mindset.

Responsibilities

• Develop and execute retail marketing strategies to increase brand awareness and drive sales.

• Coordinate in-store promotions, product launches, and seasonal campaigns.

• Conduct market research to identify consumer trends and competitive activity.

• Collaborate with sales, design, and merchandising teams to align marketing initiatives.

• Monitor and analyze campaign performance, providing recommendations for improvement.

• Manage relationships with external vendors and partners for marketing materials and events.

• Ensure brand consistency across all retail marketing activities.

Qualifications

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.

• 3+ years of experience in retail marketing or a similar role.

• Strong understanding of retail environments and consumer behavior.

• Proficiency in marketing analytics tools and Microsoft Office Suite.

• Excellent written and verbal communication skills.

• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Additional Information

Benefits

• Competitive salary

• Opportunities for career growth and professional development.

• Comprehensive health, dental, and vision insurance.

• Paid time off and company holidays.

• Supportive and collaborative work environment.