Sorry, this listing is no longer accepting applications. Don’t worry, we have more awesome opportunities and internships for you.

Ad Measurement Intern

Roku Inc.

Ad Measurement Intern

Chicago, IL
Internship
Paid
  • Responsibilities

    This role is for Summer 2022 Internship and would eventually be based in Chicago, IL.Roku is the #1 TV streaming platform in the US, and we’ve set our sights on powering every television in the world. Roku pioneered streaming to the TV and our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.As an Ad Measurement Intern, you will support advertising measurement for Media & Entertainment clients (SVOD, AVOD, etc), by helping to produce compelling audience and brand insights, case studies and industry narratives that demonstrate our streaming expertise. The right student likes to analyze what others in the industry are doing to understand what’s working best. You love working with multiple stakeholders, and leading projects that focus on using data to determine how best to build on those partnerships.Our environment is fast paced, requiring the ability to work autonomously with minimal supervision in an ever-changing environment. Attention to detail and a proven ability to balance multiple priorities are also essential.In This Role You'llSupport Ad Sales Marketing in creating case studies and best practice collateral from past research studies Help produce compelling audience insights across Media & Entertainment advertisers to help close sales pitches, respond to RFPs, and complete industry narratives leveraging proprietary and syndicated data (i.e .Simmons, Nielsen TV Ratings, etc.)Oversee internal projects from start to finish, from drafting and programming surveys to recruitment to data processing and reporting, drawing insights to share with clientsProactively find stories, competitive analyses and industry insights to package and share for the ad sales teamWork cross-functionally with product, sales marketing, sales, and data science to execute against strategic initiatives such as forging new measurement partnerships, building new ad measurement products, and pulling out key storylines using first- or third-party dataCapstone Project: Lead the integration/rollout of one new measurement partnership and/or thought leadership studyWe want to talk to you if you fall into any of the below qualifications!Currently pursuing a BA/BS with passion for media, advertising, and technologyExceptional analytical, data and problem-solving skillsSkilled data set analysis and presentation (using Excel and PowerPoint), including investigating and summarizing varied data sets and analytics reportingExperience with primary quantitative/qualitative researchFamiliarity or experience with SQL, SPSSS/STATA, Tableau, Qualtrics or similar tools is a plus