Job Description

PURPOSE/POSITION SUMMARY

The Area Sales Manager is responsible for developing world class relationships with major home center retail partners increasing in-store presence of SBM Brands - BioAdvanced and Natria through the assessment of local market opportunities, developing sales/marketing plans, and supervising the work of Merchandisers.

ESSENTIAL FUNCTIONS/RESPONSIBILITIES

• Business Planning
• Analyze business opportunities and threats
• Analyze and prepare key metrics to educate our customers on business opportunities
• Effectively advise customers through metrics updates and business reviews
  • Manage and direct the work of merchandisers including:
• Planning, scheduling and delegating work assignments
• Providing ongoing feedback and director
• Interviewing, and making hiring decisions
• Provide job training, including imparting product knowledge
• Manage budget by effectively controlling expenditures
• Develop retail sales/marketing plans and other creative marketing tools and events
• Assist retailers in the proper merchandising of SBM Product lines, including the use of point-of- purchase materials, as appropriate, to meet the account’s needs

REQUIRED KNOWLEDGE, SKILLS AND ABILITIES  

EDUCATION:

• BS/BA in Sales, Business Management or equivalent.

WORK EXPERIENCE:

• Minimum 2 years of prior field sales or account management experience

TECHNICAL:

• Demonstrated sales presentation skills
• Ability to build strong relationships
• Ability to manage competing priorities and prioritize work
• Ability to work independently with little or no supervision
• Strong delegation skills
• Ability to work evenings and weekends during in-season periods
• Strong computer skills – Microsoft Office programs
• Current valid driver’s license and ability to drive on a regular basis

TRAVEL REQUIREMENTS

• Ability to travel within an assigned territory, including overnight. Seasonal Travel up to 50% in key months

PHYSICAL REQUIREMENTS

• Ability to lift, push and pull up to 60 lbs, and climb an 8-12 ft ladder.

PREFERRED KNOWLEDGE SKILLS AND/OR ABILITIES

EDUCATION:

• Bachelor’s Degree, Business/Sales/Marketing or related field from an accredited university

WORK EXPERIENCE/SKILLS:

• Prior sales experience in the Lawn and Garden, Grocery, Beverage industry
• Prior experience marketing or selling a challenger brand