Job Description
Publicis Imagine is looking for an exceptionally talented SVP, Strategy to oversee all Media Planning and Strategy functions for a high-profile and fast-paced account. The SVP, Strategy will lead a team in the development, execution, and stewardship of integrated media plans for the client’s business.
This individual will effectively leverage experience, knowledge and skills to push fresh thinking while balancing client, agency, and team needs. This position will report into the CMO & Global Client Lead and work on the Hulu client day to day via our Burbank office location.
ROLE OBJECTIVES:
- Serves as primary senior lead on client’s business and oversees all aspects of the assigned LOB(s).
- Responsible for holistic account oversight and developing, implementing and executing strategy to advance client’s business
- Brings thought-leadership and new perspective with deep understanding of omni-channel customer experience and ability to manage associated downstream, cross-channel campaign executions
- Demonstrates success in building/leading a scaled brand strategy, planning, and research capability in an agency environment with evidence of breakthrough innovation across these disciplines
- Deep understanding of the research methodologies that underpin these insights and demonstrate success in motivating a team to uncover/expand upon them to help drive industry-leading innovation
- Responsible for casting long range strategic vision for industry and how it applies to clients’ needs.
- Directs the long-range planning and development of campaigns to ensure best use of organizational resources
- Act as a catalyst to spark curiosity and innovation within the team and across all lines of business in the client portfolio
- Responsible for budgeting, controlling costs, planning and scheduling around cost concerns for business unit
- Providing staffing recommendation and daily supervision to all accounts
- Ensure connectivity with all relevant internal and external stakeholders in the US and globally (as necessary)
- Drive best in class insight, data-informed strategy, and innovation
- Participates in new business efforts including development of new business opportunities and new business pitches (as needed)
- Ensure a robust training program for all members of the team is in place