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Director of Sales & Marketing

Saguaro Palm Springs

Director of Sales & Marketing

Palm Springs, CA
Full Time
Paid
  • Responsibilities

    About our Company

    More than a group of hotels, The LINE is a creative community built around a sense of discovery — an exploration of a building, a neighborhood, and a culture. From Koreatown in LA to Adams Morgan in DC to downtown Austin, each property is architecturally interesting and chosen for its location in emerging neighborhoods in compelling cities. LINE hotels are both reflective and responsive— shaped by the communities they are part of while also contributing something new to those places. LINE properties are a collaboration of the best local and out-of-town talent in design, food and beverage, arts and culture.

    That colorful hotel in the desert, The Saguaro is a good time. It’s not that complicated. There’s plenty of sunshine, a buzzing pool scene and lots of local flavor.

    We are seeking an experienced Director of Sales & Marketing to join our team. A successful candidate will have a genuine passion for the hospitality industry and an entrepreneurial spirit.

    Responsibilities

    Functions as the leader of the property’s sales department

    Manages the development of a strategic account plan and manages the property's sales efforts

    Develops sales goals and strategies and verifies alignment with business strategy.

    Work in conjunction with the Financial Controller and the General Manager to develop and present the annual budget

    Executes the sales strategy in order to meet individual booking goals for both self and staff.

    Control labor and operating expenses through effective scheduling, budgeting, purchasing decisions, and inventory and cash control

    Lead the recruitment/hiring process by sourcing candidates, performing background checks, assisting in shortlisting, issuing employment contracts etc.

    Sets goals and expectations for direct reports

    Monitor and review the Sales incentive programs monthly

    Oversee leadership development and department planning priorities by assessing, selecting, retaining and developing team members

    Identifies, trains and mentors sales associates

    Schedule meetings, interviews, Sales events etc. and maintain the team’s agenda

    Coordinate training sessions and seminars

    Together with the Director of Revenue implement the agreed rate structure and strategy for all market segments

    Lead all sales activities for Sales Managers and ensure that they meet their sales goals

    Attend selected trade and travel functions, i.e. trade shows and local Hotel and Convention Association meetings to promote sales and image for the hotel

    Plan and where appropriate, execute sales trips to major market areas and report new potential market areas that should be covered

    Analyze and review market changes with the Director of Revenue and implement programs with the Sales Team to meet these changes, i.e. changes to the FIT segment, inflation, or competitor initiatives

    Maintain close relationships with all key decision-makers both in local and international markets

    Organize and accompany familiarization site inspection trips with major clients

    Regularly entertain major clients of the hotel

    Maintain a high level of exposure for the hotel in the major marketing areas through direct sales solicitation, telephone and written communications

    Ensure up-to-date Delphi Sales and Catering profile

    Explore new markets and potential accounts for follow-up by Sales Managers

    Pay regular visits to all major accounts

    Analyze and evaluate client production with Sales Managers and implement sales action plans

    Provide feedback and market information to General Manager on changing market conditions, including trends on the competition, as a result of direct sales solicitation, telephone, reading material and interaction with competitive hotel staff

    Implement all sales and marketing action plans in the Marketing Plan

    Propose and initiate, new services and products for our guests

    Work in conjunction with the Director of Revenue to ensure accurate forecasting is completed monthly

    Adhere to all standards of operations, policies and procedures, manuals, memos and verbal instructions

    Maintain “open door” communication with employees

    Responsible for interviewing, selecting, training, guiding, managing and scheduling personnel

    Monitor and develop employee performance to include, but not limited to, providing supervision, conducting counseling, evaluations, setting annual goals and delivering recognition and reward

    Ensure staff understands their job expectations before holding them accountable

    Establish and maintain effective employee working relations both within the department and with other departments

    Core Competencies

    Experience as a Director of Sales within the hospitality market preferred

    Bachelor’s degree / higher education qualification / equivalent in marketing or related field preferred

    Six or more years of experience in a hotel sales and marketing setting with direct management experience over a sales team

    Strong communication skills

    Strong knowledge of local businesses and business trends required

    Collaborative spirit

    Ethical Conduct

    Positive Attitude

    Eye for Detail

    Compensation & Benefits

    We offer competitive wages and benefits while fostering a diverse and inclusive work experience.

    We thrive in being a diverse work environment. Consideration for employment will be based upon personal capabilities and qualifications without discrimination based on race, color, religion, sex, gender identity, age, national origin, disability, sexual orientation, or any other protected characteristic as established by law.

    About our Brand

    That colorful hotel in the desert, The Saguaro is a good time. It’s not that complicated. There’s plenty of sunshine, a buzzing pool scene and lots of local flavor.