Sales Executive - Programmatic Advertising

Company: Confidential (Publicly Traded DSP)

Location: Remote (Territories: CA, Seattle, DFW, Phoenix, Philadelphia, Ohio)

Reports To: Regional Vice President of Sales

Company Overview

Our client is a publicly traded demand-side platform (DSP) with $75M in revenue and a team of over 100 professionals. The company owns its entire ad tech stack, offering enterprise-level programmatic solutions to independent agencies and mid-market brands. They position themselves as the only DSP in this market segment with Trade Desk or Google-level capabilities, serving a space where competitors are limited.

The platform provides an integrated space for journey planning, execution, and reporting, empowering marketers to connect with audiences through real-time data and intuitive visual tools. The company seamlessly combines media planning and buying in a single interface, allowing marketers to take complete control of their campaigns.

Current Hiring: Eight new Sales Executive positions across California (LA and San Francisco), Seattle, Dallas/Fort Worth, Phoenix, Philadelphia, and Ohio.

Role Overview

This is a hunter role focused on managed services sales. You will own the full sales cycle from prospecting through close, selling both managed services and self-serve SaaS solutions to tier 2 and tier 3 agencies and brands. The position requires experience working RFPs and issuing insertion orders (IOs) while building new business relationships from the ground up.

You will be supported by a best-in-class tech stack including Salesforce, MediaRadar, Outreach, SalesLoft, and LinkedIn Navigator. BDR support, pre-sales resources, and dedicated account management teams back every sales executive.

Key Responsibilities

• Own the end-to-end sales cycle, managing prospecting, pitching, and closing deals with agencies and brands
• Sell the platform's programmatic solutions alongside media offerings, presenting managed services and self-serve options
• Develop new business to meet sales quotas under $1M annually, targeting tier 2 and tier 3 agencies and mid-market brands
• Work RFPs and issue insertion orders as part of the managed services sales process
• Build, own, and expand a book of business, focusing on acquiring new clients and nurturing existing relationships
• Collaborate with Account Managers and Product/Campaign Management teams to ensure seamless client onboarding
• Provide prospects and clients with strategic insights and innovative solutions to enhance their digital strategies
• Travel to client sites as needed for relationship building and deal closure

Required Qualifications

• 3-5 years selling programmatic advertising, DSP solutions, or ad network services to agencies and brands
• Proven track record meeting or exceeding quota in a hunter role
• Experience with managed services sales, including working RFPs and issuing insertion orders
• Background with platforms such as StackAdapt, Basis, Centro, Trade Desk, or similar DSPs
• Knowledge of real-time bidding (RTB), programmatic buying, and the digital advertising ecosystem
• Proficiency with CRM tools (Salesforce preferred) and sales enablement platforms
• Strong presentation skills with ability to translate technical concepts into business outcomes
• Experience managing complex sales cycles with multiple stakeholders
• Comfort with tools including Sales Navigator, ZoomInfo, Outreach, and SalesLoft

Ideal Background

Candidates from similar agile DSPs and programmatic platforms are strongly preferred. Experience selling to independent agencies and mid-market brands is highly valued.

Why This Opportunity?

This company offers a unique value proposition in the programmatic advertising space. As the only DSP focusing on independent agencies and mid-market brands that owns its entire ad tech stack, they provide enterprise-level solutions to an underserved market. This positioning creates significant competitive advantages for sales executives.

The company is moving quickly to fill eight open positions and represents a ground-floor opportunity to join a growing sales organization with strong leadership, realistic quotas, and genuine earning potential.