Sales-Focused Project Manager – Business Development & Brand Marketing
Benefits:
Bonus based on performance
Employee discounts
Health insurance
Job Title: Sales-Focused Project Manager – Business Development & Brand Marketing
Location: NYC Job Type: Full-Time Department: Brand Development, Sales & Marketing
Overview:
We’re looking for a driven and sales-focused Project Manager – Business Development & Brand Marketing to lead brand growth initiatives, expand market presence, and drive revenue through strategic storytelling, partnerships, and campaigns. This hybrid role combines sales strategy, brand development, and cross-functional project execution—perfect for someone passionate about building a dermatologist developed brand.
Key Responsibilities:
Sales & Business Development
· Identify and pursue new business opportunities, retail partnerships, influencer collaborations, and distribution channels that align with the brand.
· Build and maintain a high-conversion sales pipeline, from lead generation to deal closure.
· Develop customized pitches, sales decks, and proposals for retail buyers, strategic partners, and wholesale clients.
· Own and exceed revenue goals tied to product launches, campaigns, and brand expansions.
· Foster long-term relationships with partners, stockists, and key accounts.
Brand Strategy & Development
· Execute brand-building strategies that position the company as a leader in its category.
· Collaborate with creative and marketing teams to ensure cohesive messaging, voice, and visuals across all platforms.
· Develop product positioning, brand messaging, and storytelling assets.
· Manage brand partnerships, co-branded initiatives, and strategic collaborations.
· Coordinate brand launches, experiential activations, and media-facing initiatives.
Project & Campaign Management
· Plan and lead cross-functional projects that support brand growth, product expansion, or market entry.
· Manage timelines, tasks, and deliverables across teams (creative, digital, operations, sales).
· Track performance KPIs and campaign ROI, adjusting strategies based on data and feedback.
· Ensure brand consistency across all touchpoints and campaigns.
Marketing Execution
· Oversee the execution of email marketing, social campaigns, digital advertising, and influencer activations.
· Align marketing initiatives with sales goals and brand positioning.
· Work with designers, copywriters, and external vendors to develop creative materials.
· Analyze marketing performance using tools like Google Analytics, Meta Ads Manager etc.
Other Administrative Responsibilities:
Perform various administrative tasks and provide support as needed to ensure smooth office operations
Assist with special projects, reports, or presentations as directed
Support cross-functional teams with general office tasks or coordination needs
Perform additional tasks as requested by medical or office management to support patient care and office workflow
Key Performance Indicators (KPIs):
· Brand awareness and reach (impressions, engagement, follower growth)
· Sales and revenue tied to campaigns, launches, and partnerships
· New business opportunities secured (B2B, retail, collaborations)
· ROI of brand marketing initiatives
· Influencer and media engagement
· Retail sell-through and reorder rate
Qualifications:
· Bachelor’s degree in Marketing, Communications, Business, or related field.
· 3–5+ years of experience in brand marketing, sales, or business development—preferably in beauty, fashion or lifestyle
· Strong understanding of branding principles, visual identity, and storytelling.
· Proven ability to meet revenue goals and manage brand growth projects.
· Experience working with marketing tools and platforms (e.g., Meta Ads, Shopify).
· Excellent project management and communication skills.
Preferred Skills:
· Strategic thinker with creative flair and business acumen
· Strong negotiation and partnership-building skills
· Highly organized, with the ability to manage multiple launches and deadlines
· Analytical and data-driven decision-maker
· Passion for branding, consumer behavior, and trends
Compensation & Benefits:
Competitive base salary + performance bonuses
Product discounts and brand perks
Health insurance
Flexible schedule and remote work options
Career advancement opportunities in a fast-growing brand
Flexible work from home options available.