Sales & Marketing Liaison

Peggy's Home Care - Monterey, CA

Sales & Marketing Liaison

Monterey, CA
Full Time
Paid
  • Responsibilities

    Benefits:

    401(k)

    401(k) matching

    Bonus based on performance

    Competitive salary

    Dental insurance

    Health insurance

    Paid time off

    Training & development

    Vision insurance

    Where Purpose Meets Performance

    Peggy’s Home Care is seeking an exceptional Sales & Marketing (known in the industry as a Community Liaison)—a connector, strategist, and relationship builder who understands that great sales are rooted in trust, consistency, and outcomes.

    This is NOT a remote position

    This role is not just about generating leads—it’s about cultivating meaningful partnerships, elevating our presence across Monterey County, and serving as a trusted guide for families navigating pivotal care decisions. We want someone who thrives in the field, loves building relationships, and embraces the responsibility of meeting and exceeding sales metrics with integrity and heart.

    If you are a driven sales professional who wants your work to matter, this is the opportunity to shape the growth of a mission‑driven agency.

    Your Focus:

    Build and maintain referral partnerships with hospitals, SNFs, assisted living communities, physicians, social workers, and case managers

    Represent Peggy’s Home Care at community events, outreach activities, and professional networking opportunities

    Develop and execute targeted marketing strategies to expand brand awareness

    Support families and referral sources by clearly articulating service offerings and value

    Identify new opportunities, underserved markets, and strategic partnerships

    Track, analyze, and report key sales metrics, referral trends, conversion rates, and market activity

    Collaborate with internal teams to ensure seamless onboarding and exceptional service delivery

    Non‑Negotiable Requirements

    3+ years of proven success in sales, outreach, and marketing

    Experience building and nurturing referral networks (healthcare strongly preferred)

    Comfortable owning and reporting on KPIs and sales metrics

    Strong public speaking, presentation, and communication skills

    Ability to thrive independently in field‑based relationship building

    High integrity, follow‑through, accountability, and professionalism

    Proficiency with CRM systems, sales pipelines, and calendar/task management

    Genuine compassion for seniors and families navigating care transitions

    Why Peggy’s Home Care

    A values-driven agency that puts people first—clients, caregivers, and partners

    Competitive base salary plus performance-driven earnings

    Support, autonomy, and resources to build and grow your territory

    Leadership that invests in your success and professional growth

    An opportunity to directly influence the trajectory of a rapidly expanding agency

    Experience Expectations

    Minimum:

    3–5 years of successful sales, marketing, and community outreach

    Highly Valued:

    Home care, home health, hospice, senior living, or healthcare referral experience

    Strong understanding of local market dynamics and care continuum pathways

    Key Skills:

    Proven ability to initiate, grow, and sustain referral relationships

    Ability to track, analyze, and improve sales performance

    Strategic thinking paired with exceptional interpersonal skills

    Role‑Specific Responsibilities

    Execute daily/weekly outreach targets aligned with sales goals

    Coordinate community events, presentations, and educational engagements

    Document and track all sales activity through CRM

    Provide weekly reporting on KPIs, pipeline status, and market feedback

    Ensure referral partners have consistent, reliable communication

    Support the admissions process to drive strong conversion rates

    Compensation

    Base Salary: $70,000–$85,000 (DOE) Plus: A robust, uncapped bonus structure tied to weekly and monthly performance goals. Your results determine your earnings.

    If You’re Ready to Excel

    If you’re a relationship‑driven sales professional who wants to build something meaningful and elevate the standard of care in our community, we’d love to speak with you.

    Apply today and grow with us.

    This agency is independently owned and operated. Your application will go directly to the agency, and all hiring decisions will be made by the management of this agency. All inquiries about employment at this agency should be made directly to the agency location, and not to Home Care Evolution Corporate.