Benefits:

Employee discounts

Flexible schedule

Opportunity for advancement

New Mom School is a community-centered program designed to support moms through pregnancy and the first year of motherhood. Our studios provide expert-led education, meaningful connection, and a welcoming space where moms can build their village.

We are looking for a warm, organized, and proactive Program Manager who thrives in a sales-focused role. This position plays a key role in growing the studio by managing incoming leads, enrolling new moms, coordinating events, maintaining community partnerships, and supporting social media engagement. The ideal candidate is highly responsive, detail-oriented, and comfortable guiding conversations that lead to enrollment.

Hours: Approximately 20 hours per week Location: Hybrid (remote work with some in-studio responsibilities)

Key Responsibilities

Lead Follow-Up & Enrollment

Respond promptly to new leads from Momence, website inquiries, social media messages, and referrals

Follow up with prospective moms through calls, texts, and emails to answer questions and guide them toward enrollment

Schedule and conduct studio tours or informational calls with interested moms

Track and manage leads in the CRM to ensure timely and consistent follow-up

Convert interested moms into enrolled participants in upcoming classes

Bumps & Bagels Event Coordination

Manage logistics and registrations for Bumps & Bagels events

Personally confirm attendance and follow up with registrants before the event

Help host the event day-of, ensuring guests feel welcomed and supported

Follow up with attendees after the event to answer questions and encourage enrollment

Track attendance and conversion results to improve future events

Partner Outreach & Community Relationships

Maintain consistent outreach to key referral partners including OB offices, pediatricians, therapists, doulas, and local providers

Coordinate partner visits, drop-offs, and lunch-and-learn opportunities

Track communication and follow up regularly to strengthen referral relationships

Identify new local partnerships and community opportunities that support lead generation

Client Experience & Retention

Maintain communication with enrolled moms to ensure a positive program experience

Monitor attendance and proactively reach out if a mom misses sessions or needs support

Encourage continued participation in additional programs when appropriate

Social Media Management

Manage the studio’s Instagram account, including posting, stories, and engagement

Respond to DMs and comments in a timely and professional manner

Share upcoming classes, events, and community highlights

Coordinate content using brand templates and guidance

Sales Tracking & Reporting

Track weekly enrollment activity and progress toward monthly goals

Monitor lead sources, conversions, and event performance

Provide regular updates on sales pipeline and outreach efforts

Qualifications

Strong communication and relationship-building skills

Comfortable with sales conversations and guiding prospective clients toward enrollment

Highly organized with strong attention to detail and follow-through

Ability to manage multiple conversations and tasks simultaneously

Experience with CRM tools, scheduling systems, or social media platforms preferred

Passion for supporting new moms and building community

Compensation

Starting at $25/hour, with opportunities for quarterly bonuses!

Flexible work from home options available.