Benefits:

Bonus based on performance

Free food & snacks

Opportunity for advancement

Tribe Coffee is expanding in San Diego— and we’re building a high-energy, sales-driven Brew Crew to fuel that growth.

Tribe Coffee isn’t your typical coffee shop. We’re a mobile café experience bringing premium, locally roasted coffee directly to high-traffic beaches, festivals, sporting events, pop-ups, and private parties — all from our custom-built Coffee Wagons.

We’re hiring Brew Crew Road Reps: confident, outgoing self-starters who know how to attract attention, engage strangers, and turn interactions into sales. This role is perfect for people who thrive in social environments, love being on the move, and enjoy being rewarded for strong performance.

If you’re active, community-connected, and naturally persuasive, this is your chance to earn while representing a fast-growing lifestyle brand.

WHAT YOU’LL DO

Drive sales on the ground by operating Tribe’s mobile coffee wagons at high-traffic events, parks, beaches, and pop-ups throughout San Diego.

Engage, pitch, and convert customers by confidently sharing Tribe Coffee’s story, menu, and values.

Upsell and maximize order value through product recommendations, add-ons, and brand enthusiasm.

Prepare and serve premium drinks using fully automated equipment — fast, consistent, and efficient.

Manage setup, stocking, customer transactions, and breakdown of your mobile station.

Actively promote Tribe Coffee in real life and on social media, helping build brand visibility and repeat customers.

Represent Tribe as not only a sales rep, but a brand ambassador — approachable, energetic, and sales-minded.

WHO YOU ARE

You’re comfortable selling and enjoy interacting with new people all day.

You’re physically active and energized by outdoor environments.

You’re tapped into your local community — gyms, beaches, wellness events, surf culture, music, or fitness groups.

You’re reliable, self-motivated, and confident working independently.

You’re upbeat, competitive (in a healthy way), and motivated by bonuses and performance incentives.

You take pride in presentation, professionalism, and customer experience.

REQUIREMENTS

Ability to lift up to 50 lbs and stand/move for extended periods.

Fluent in English.

Valid California driver’s license with a clean driving record.

Ability to pass a background check and drug test.

Availability for early mornings, weekends, and holidays.

Previous sales, hospitality, or brand ambassador experience is a plus — but we’ll train strong personalities with hustle.

PAY & PERKS

$21/hr + tips + bonuses

Free coffee on shift

Paid training

Discounts on merch & events

Work in some of the best locations in San Diego County

Opportunity to grow with a rapidly expanding brand

ABOUT TRIBE

Tribe Coffee is more than caffeine — it’s a lifestyle brand built around movement, community, and culture. Our Coffee Wagons create connection in everyday moments, and our team drives the experience forward through energy, authenticity, and hustle.

To apply: Send your resume to brie@tribecoffee.net or reply to this post

Follow us: @tribe_coffee_culture Visit: www.tribecoffee.net

Let’s build community, and caffeinate San Diego.