Come, coach a team and change families' lives! At Nelson Elder Care Law, the Client Relationship Managers don't just sell — they guide families through some of the hardest decisions of their lives. We're looking for a Sales Team Lead who can keep doing that work at a high level while building the next generation of CRMs around them. This isn't a "step back from the field and manage from a spreadsheet" role. You'll stay in the room — running Legal Planning Meetings, hitting your own numbers, modeling what great looks like — while coaching, developing, and holding a team accountable to the same standard. What you will get: • A Team that cares. We built NECL around core values that show up every day, not just words on a wall. • Impact you can see. Every family you help, and every CRM you coach, matters! • A real leadership track. Step into a coaching role and team development, without giving up client work- building both skillsets at once. Responsibilities: What you will do: • Run your own Legal Planning Meetings (in-person and virtual), consistently hitting conversion and case value goals • Coach CRMs 1:1 every week — reviewing recorded meetings, running role plays, sharpening objection handling • Own team performance: conversion rates, average case value, audit scores, and catch problems early • Onboard and certify new CRMs, accelerating their ramp to full productivity • Be the voice of the sales team — flagging trends, improving scripts and tools, partnering with leadership • Hold the team accountable to daily KPIs and follow-through Qualifications: What you bring: • 5+ years of consultative B2C sales experience, with a track record of beating goals • Real experience coaching or developing sales professionals • Sharp instincts for reading performance data and turning it into coaching • CRM software fluency • Leadership presence — people want to be coached by you Success looks like: ≥65% individual conversion rate, case values at or above firm goal, and a team that's hitting its numbers because of the environment you built. Compensation: 70,000 Base + Individual & Team Performance incentive

• What you will do: • Run your own Legal Planning Meetings (in-person and virtual), consistently hitting conversion and case value goals • Coach CRMs 1:1 every week — reviewing recorded meetings, running role plays, sharpening objection handling • Own team performance: conversion rates, average case value, audit scores, and catch problems early • Onboard and certify new CRMs, accelerating their ramp to full productivity • Be the voice of the sales team — flagging trends, improving scripts and tools, partnering with leadership • Hold the team accountable to daily KPIs and follow-through