Business Content Writer

SalesIntel is the top revenue intelligence platform on the market. Our unique approach to data collection, enhancement, verification and growth distinguishes us from the market, solidifying our position as the best B2B data partner.

This is a rare opportunity for an energetic and hands-on Business Content Writer to join our growing marketing team. In this role, you will work with our Head of Growth and content managers to create compelling articles, blogs, ebooks, guides, video scripts, social media content, and much more as part of our detailed content marketing strategy.

Essentially this person will be involved in the content writing of marketing across the board with different applications and platforms, so they need to have a solid understanding of IT, B2B data, as well as the ability to write well. Responsible for writing and publishing Web content; maintaining and updating Web pages/blogs; monitoring and responding to user-contributed website content, and participating in social media efforts for the company.

What You’ll Be Doing:

Writes and posts content online; maintains company Web pages and blog(s)

Contributes to/updates the company’s social sites like LinkedIn

Works with developers/IT staff to assess any technical challenges (technical troubleshooting) in displaying the content.

Draft pitches to journalists as part of our public relations strategy

Helps develop & document procedures to manage Web content

Moderates content as it is contributed to the website by external sources

Helps plan and implement social marketing campaigns for specific marketing goals

Monitors social media outlets and responds on topics related to company/industry

Keeps up-to-date with best practices in writing for the web, social media trends, web usability, web design, and business/industry trends

Coordinate content creation & publishing of company newsletters (internal or external)

Prepare internal and external communications including announcements, press releases, quarterly corporate reports, presentations, technical documentation, sales support, etc as needed

Qualifications:

5+ years working experience in the same field

Strong writing, editing, and proofreading skills

Degree in Journalism, English, Communications or Marketing preferred

Experience in writing for the Web, content management and internet research

Experience with social networks and implementation of social media marketing

Good to have (but not required) experience with HTML, CSS

Experience working with content management systems (CMS)

Knowledge of B2B software and mobile apps would be of great advantage.

Excellent (American) English written skills

Experience with technical writing and knowledge creation

Experience with social media engagement and online communication skills an advantage, including LinkedIn, guest blogging, forums

Contribute to a centralized knowledge base, including knowledge article creation and editing of existing content

Creation of FAQs, technical advisories, product documents, etc

Create online multimedia content to enable customer self-serve such as Video content and interactive diagnostic tools

Additional Qualifications:

Strong portfolio showcasing your business writing work and thinking process

Proven work experience as a Business Content Writer