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Public Relations Specialist

Semaphore Brand Solutions (SBS)

Public Relations Specialist

Irvine, CA
Full Time
Paid
  • Responsibilities

    Semaphore’s Public Relations Specialist will help to create and promote the corporate identity and mission to customers, the public, and employees through the creation and distribution of brochures, news releases, online and print. The Public Relations Specialist will also support strategic initiatives to create and maintain a positive public image for the organization.

    Supervisory Responsibilities:

    · None.

    Duties/Responsibilities:

    · Serves as a liaison between the organization and the public

    · Develops and maintains a positive public image for the organization through public-facing communication

    · Oversees and produces, from concept to completion, a broad array of digital and/or print promotional and communication materials for the organization.

    · Ensures that all materials present a clear, unified, and positive image for the organization and/or brand

    · Liaise with clients to establish their needs and work with the accounts team to craft client proposals and help implement PR activities for Critical Clients

    · Partners with the social media team and marketing department to plan, prepare, and distribute original promotional content such as articles, news and press releases, email, blog and social media posts, and other updates on behalf of the organization

    · Plans, prepares, and distributes original promotional content such as articles, news and press releases, email, blog and social media posts, and other updates on behalf of the organization.

    · Promotes and attends special events and functions; promotes and reports on corporate milestones and activities such as company goals and projects; new products or services; community service activities; and new hires, promotions, and retirements

    · Arranges for photography and/or press coverage for special events

    · Creates and nurtures relationships with both business and new media journalists

    · Performs other related duties as assigned

    Required Skills/Abilities:

    · Excellent verbal and written communication skills.

    · Experienced with Microsoft Office Suite and desktop publishing software

    · Excellent organizational skills and attention to detail

    Education and Experience:

    · Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or related field required

    · 3- 5 years of experience in public relations, or a related field required

    Physical Requirements:

    · Prolonged periods sitting at a desk and working on a computer.

    · Must be able to lift up to 15 pounds at times.

    *This is NOT a remote position