Connect Staffing seeks a Senior Marketing & Business Development Specialist for a law firm client in Atlanta. This person will play a key role in advancing the firm’s Business Practice by managing strategic initiatives, developing high-quality marketing materials, and driving client engagement efforts. This position partners closely with attorneys and firm leadership to strengthen visibility, deepen client relationships, and support growth across multiple sub-practice areas.

Key Responsibilities

• Lead the creation and maintenance of marketing collateral, attorney biographies, experience lists, proposals, and website content.

• Manage complex RFPs, pitches, and client presentations from concept through completion.

• Collaborate with attorneys to develop and distribute thought leadership, client alerts, and industry insights across digital channels.

• Oversee rankings and award submissions, ensuring accuracy, consistency, and strong positioning.

• Support sponsorships and events, including planning, logistics, and post-event follow-up.

• Analyze marketing data, track ROI, and provide recommendations for enhancing business development efforts.

• Serve as a resource and mentor for junior team members.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field required.

• 4+ years of marketing and business development experience, preferably within a law firm or professional services environment.

• Strong writing, project management, and strategic thinking skills.

• Proficiency with Microsoft Office and experience with CRM and marketing automation tools; familiarity with Adobe Creative Suite and basic HTML a plus.

• Ability to manage multiple priorities in a fast-paced, collaborative environment.