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Digital Marketing Assistant

Sight+Sound Gallery

Digital Marketing Assistant
Atlanta, GA Part-Time Paid

Description

Sight+Sound Gallery is a boutique gallery specializing in 2-channel audio, while offering a wide selection of solutions for computer and personal audio, music servers, streaming devices, and home theater and automation. We consult, design, install, and program systems, providing a holistic experience to address any need. We operate as both a brick and mortar store and an online retailer. Our mission is to turn your house into a home through the medium of Sight+Sound. Sight+Sound Gallery is seeking a Digital Marketing Assistant to assist with gallery operations in-store and online. This role would be part-time at 25 -30 hours/week, and is based in Atlanta, GA in the heart of midtown. MAIN RESPONSIBILITIES: •    Digital Marketing & Content Development •    Develop marketing strategies around products/brands tailored for social media space to drive conversions •    Prepare weekly social media posts on Fb, Tw, Google+, Instagram •    Produce weekly blog posts for inclusion on website between 250-350 words •    Work with graphic designer to develop marketing collateral to support all advertising activities •    Management of e-commerce presence on Amazon.com, Volusion, and Google Merchant •    Manage SKUs in online store and vendors to constantly improve and optimize our website.  This includes but not limited to updating images, pricing, product descriptions, etc. •    Manage all email marketing campaigns and report results.      o    Plan, oversee and execute several promotional campaigns per week.      o    Responsible for understanding analytics for all email campaigns.      o    Responsible for maintaining email performance and overall channel health. •    Recommendation and execution of email file segmentation in order to optimize both marketing and triggered email opportunities. •    Oversee the testing and sending process for all campaigns. CUSTOMER SERVICE •    Help develop leads with strategic targets •    Communicate with customers with a positive, professional and friendly demeanor via phone, email, chat and in-person •    Help customers navigate Sight+Sound Gallery's website and place orders online. Seeking independent, self-starters with the following qualifications: •    The ideal candidate would be a recent college graduate seeking exposure to how to run and market a business •    Facilitate and perform research on current trends, keywords, and developing audience base •    Strong understanding of social media campaign management, spend analytics and tools •    Ability to build project plans and execute/iterate on a strategy •    Self-motivated marketing professional who thrives in a fast paced start up work environment. •    Computer literate with experience using Microsoft Office Suite, Adobe Photoshop, and Social media sites •    Graphic design experience is a plus •    Must be detail oriented and organized •    Enthusiastic and personable – enjoys working with people/customers •    Eager to learn – as we are a start-up this role provides high visibility to and       experience with the internal operations of a small business, entrepreneurship, luxury selling, and eCommerce. We will contact you for an in-person interview if you feel you would be a good fit for the role. Please be able to provide references if asked.