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Marketing Coordinator

Silver Key Senior Services, Inc

Marketing Coordinator

Colorado Springs, CO
Full Time
Paid
  • Responsibilities

    Proud to have been named one of The Gazette's 2021 and 2022 Top Workplaces!!

    Are you looking for an opportunity to make a difference in your community? Do you have a passion for helping seniors? Do you want to work in a healthy, rewarding, and fulfilling environment?

    COME JOIN OUR TEAM!

    Comprehensive benefits, PTO, Sick Leave, and 401(k) available to full-time employees starting on the 1st day of the month following 30 days of hire.

    Job Description

    Job Title: Marketing Coordinator

    FLSA Status: Hourly

    Work Schedule: 32-40 hours per week

    Pay scale: $17.60-$21.05 an hour

    Department: Marketing

    Reports to: Chief Development Officer

    GENERAL PURPOSE OF JOB

    The Marketing Coordinator will support Silver Key Marketing and Development efforts primarily by coordinating and managing the department’s general workflow, developing and posting social media posts, and designing collateral for the organization. Other duties may include administrative duties, content development, market research, and event support.

    ESSENTIAL DUTIES AND RESPONSIBILITIES

    Graphic Design:

    • Schedule projects to meet deadlines
    • Conceptualize visuals based on requirements
    • Prepare rough drafts and present ideas
    • Develop illustrations, logos and other designs using Canva or other tools
    • Use the appropriate brand colors and layouts for each graphic
    • Work with internal customers to produce final designs
    • Amend designs after feedback
    • Ensure final graphics and layouts are visually appealing and on-brand
    • Other duties as required
    • Manage social media marketing campaigns and day-to-day activities
    • Create and curate content for our digital site and social media platforms
    • Design branded physical memorabilia
    • Assist with proofreading or editing other content before publishing
    • Perform background research as needed
    • Review live content monthly and create reports outlining success rates
    • Other duties as required

    Social Media:

    • Manage social media marketing campaigns and day-to-day activities
    • Create and curate content for our digital site and social media platforms
    • Design branded physical memorabilia
    • Assist with proofreading or editing other content before publishing
    • Perform background research as needed
    • Review live content monthly and create reports outlining success rates
    • Other duties as required

    SUPERVISORY RESPONSIBILITIES

    None.

    VOLUNTEER ENGAGEMENT RESPONSIBILITIES

    Silver Key is a volunteer centric organization. You may be regularly interacting and engaging with volunteers, so it is your responsibility to show appreciation for their efforts and occasionally provide guidance. (Adjust this paragraph as needed)

    DRIVING DUTIES

    None

    EMPLOYMENT STANDARDS

    Silver Key Senior Services is a drug-free organization. Employment is contingent upon successful completion of a drug screen and background checks. Business-specific knowledge: Knowledge of Silver Key Senior Services mission statement, policies/procedures, business-specific software and safety regulations. This position does not require a background check by Colorado Adult Protective Services (CAPS).

    REQUIRED SKILLS, EDUCATION and/or EXPERIENCE

    • A minimum of 2 years of experience in similar role
    • Working knowledge of Facebook, Instagram, Twitter, YouTube, LinkedIn, and other platforms
    • Familiarity with photography and videography for use in social graphics and content.
    • Proven graphic designing experience
    • A strong portfolio of illustrations or other graphics
    • Familiarity with design software and technologies
    • A keen eye for aesthetics and details
    • Excellent communication skills
    • Ability to work methodically and meet deadlines
    • Experience with Canva.
    • Experience with Hootsuite.
    • An understanding of the best use practices for social media networks

    DESIRABLE, PREFERRED, OR SPECIAL QUALIFICATIONS

    • Degree in Design, Fine Arts or related field
    • Prefer a working knowledge of SEO
    • Experience with video editing a plus

    TECHNOLOGY PROFICIENCY

    This position requires good proficiency in the use of computer software and applications, office equipment, and professional telephone use. The ability to adequately type quickly with few to no errors is also very important. This position will often require multitasking in the use of computer, phone, and office equipment while interacting with clients. Candidates for this position may be required to take and pass technology proficiency assessments prior to employment.

    LANGUAGE SKILLS

    Demonstrated strong verbal and written communication skills, analytical skills, statistical and mathematical abilities and interpersonal skills. Ability to read and interpret documents such as safety rules, operating maintenance instructions and procedure manuals. Ability to write complex reports and distill information for many audiences. Proficiency in non-English languages is highly valued.

    MATHEMATICAL SKILLS

    Ability to add, subtract, multiply and divide in all units of measure using whole numbers, common fractions and decimals. Ability to compute rate, ratio and percent and to draw and interpret bar graphs.

    REASONING ABILITY

    Ability to apply common sense understanding to carry out instructions furnished in written, oral or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.

    CERTIFICATES, LICENSES, REGISTRATIONS

    • Must possess and maintain a Colorado Driver’s License (if necessary).

    PHYSICAL DEMANDS

    This position requires standing, walking and sitting for periods of time. Utilization of hands and fingers to operate office computer keyboard and equipment required. Must be able to reach with hands and arms, talk, hear and stoop, kneel or crouch if needed. Must be able to lift up to 30 pounds as needed.

    VISION REQUIREMENTS (may add to this if needed)

    Position requires close, distance and peripheral vision.

    WORK ENVIRONMENT (may add to this if needed)

    Moderate noise within business office atmosphere with computers, printers and light traffic.