Social Media Manager

Oli at Home LLC

Social Media Manager

Detroit, MI
Full Time
Paid
  • Responsibilities

    Benefits:

    Bonus based on performance

    Competitive salary

    Opportunity for advancement

    About Oli at Home Oli at Home is a concierge medical practice that delivers aesthetic treatments — including Botox, Jeuveau, microneedling and chemical peels — directly to patients’ homes. Our team of board-certified providers focuses on personalized care, transparency, and long-term relationships that put patients first.

    We’re growing quickly across Michigan and expanding into new states. We’re looking for a Social Media Manager who understands how to tell stories that build connection, trust, and brand awareness — and who knows how to translate that attention into growth.

    The Role

    As Social Media Manager, you’ll be responsible for shaping Oli’s digital presence across Instagram, TikTok, and Meta. You’ll lead content planning, oversee posting and engagement, support provider social growth, and help turn social attention into new patient leads.

    This role blends creative direction with analytics — ideal for someone who lives and breathes social, stays on top of trends, and understands both brand and performance.

    What You’ll Do

    Plan, create, and schedule daily content across Instagram, TikTok, and Meta

    Manage content calendars, captions, hashtags, and community engagement

    Collaborate with leadership and providers to ensure content aligns with brand voice and goals

    Support providers in growing their own accounts through content coaching and guidance

    Work with our paid media team to align organic content with active ad campaigns

    Track performance metrics and optimize content based on engagement and growth data

    Identify and pitch new trends, formats, or collaborations that align with Oli’s brand

    What You Bring

    3+ years of experience managing social media for a brand, preferably in aesthetics, wellness, or healthcare

    Strong understanding of short-form video, content strategy, and storytelling

    Proven success growing accounts and driving measurable engagement

    Skilled in Canva, CapCut, or other editing tools

    Ability to write clear, brand-aligned captions with attention to tone and detail

    Data-driven mindset with creative instinct — you can analyze performance and know when to trust your gut

    Excellent communication and organization skills

    Why Join Oli

    Competitive pay and performance-based incentives

    Hybrid flexibility (Metro Detroit preferred)

    Collaborative, creative environment with direct access to leadership

    Opportunity to shape one of the fastest-growing brands in concierge aesthetics

    Flexible work from home options available.