BaRupOn is a dynamic digital platform focused on connecting government contractors with valuable resources, insights, and opportunities. As we expand our digital footprint, we are seeking a talented and creative Social Media Marketing Specialist to help us grow our brand presence, engage our audience, and drive traffic and conversions across all social media channels.

Key Responsibilities

• Develop and execute a comprehensive social media strategy aligned with company goals and brand identity.

• Manage and grow BaRupOn's presence across platforms (LinkedIn, Twitter, Facebook, Instagram, YouTube, etc.).

• Create engaging and high-quality content including graphics, short videos, infographics, and written posts.

• Plan and manage a content calendar, ensuring timely and consistent posting.

• Monitor analytics, track key performance metrics, and optimize content based on data insights.

• Engage with followers, respond to comments/messages, and build community relationships.

• Collaborate with internal teams (e.g., SEO, content, partnerships) to support campaigns and lead generation.

• Stay updated on industry trends and emerging platforms/tools.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.

• 2+ years of experience managing social media for a brand or agency.

• Strong writing, editing, and communication skills.

• Proficiency with social media tools (e.g., Hootsuite, Buffer, Meta Business Suite).

• Basic design skills (Canva, Adobe Creative Suite is a plus).

• Experience with paid social campaigns is a bonus.

What We Offer

• Opportunity to be part of a mission-driven, growing company.

• Creative freedom and support for innovative ideas.