Job Description

Job Title: Social Media Specialist

Location: Stevens Point, WI - Corporate Office

Starting Salary: $42,824.35 - $47,106.79 (wage to commensurate with experience)

Expected Start Date: January 12, 2026

Are you a creative communicator with a passion for digital storytelling? Do you thrive in fast-paced environments and love connecting with audiences online? Skyward is looking for a Social Media Specialist to join our dynamic Marketing team!

What you’ll do:

As our Social Media Specialist, you’ll be the voice behind Skyward’s social presence. You’ll:

• Manage and grow our social media accounts (Facebook, Twitter/X, Instagram, LinkedIn, YouTube)
• Create and publish engaging content-text, images, video, and more
• Develop and execute paid campaigns across platforms
• Monitor trends, analyze performance, and report on KPIs
• Collaborate across departments to ensure brand consistency
• Engage with followers, respond to inquiries, and build community
• Travel occasionally to capture and share live event content

What you’ll need:

• Degree in marketing, communications, or related field—or equivalent experience
• Background knowledge of social media in a professional or corporate environment, 2-3 years of experience preferred.
• Strong writing, editing, and proofreading skills
• Graphic design skills are a plus!
• Proficiency in social media management tools and Microsoft Office
• Knowledge of the K–12 education landscape is a bonus
• A creative, organized, and collaborative mindset

Click the link below to view the full job description:

Social Media Specialist

Want to learn more about this department and the skills it takes to succeed as a member of the Skyward team? Spend some time on our careers page at https://www.skyward.com/careers. You'll learn more about our culture, expectations, and even the day-to-day mission of the department you're applying for.

A better working experience starts here!

Additional Information

All your information will be kept confidential according to EEO guidelines.

Skyward, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Applicants have rights under Federal Employment Laws. Click the title to view details about the law.

• Family and Medical Leave Act (FMLA)
• Equal Employment Opportunity (EEO)
• Employee Polygraph Protection Act (EPPA)
• Transparency in Coverage
  • Through UnitedHealthcare, UMR and HealthSCOPE Benefits creates and publishes these Machine-Readable Files on behalf of Skyward.