Social Media Specialist for Event Company
Job Summary
We are seeking a skilled Social Media Coordinator to join our team. Must have Event Industry experience! In this role, you will create engaging content to generate interest and build awareness of our brand. Your responsibilities will include researching current trends, monitoring social media channels, and communicating with existing and potential customers via those channels. The ideal candidate is tech-savvy, with excellent written communication skills and a passion for social media.
Responsibilities
Conduct research on popular and emerging trends
Create written, video, and image content for a variety of social media platforms (Instagram, FB, TikTok, Pinterest and Youtube) designed to create buzz and pique interest
Monitor and report on web traffic and search engine optimization results and refine social media strategies based on the findings
Maintain up-to-date knowledge of all social media platforms and updates
Educate colleagues on best practices in social media
Respond to customer comments, questions, and concerns submitted via social media in a timely manner
Directs the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales
Creating engaging short form video content for both business and personal account
Finding trending audios/videos to use and recreate for Reels/TikTok
Capturing content for Instagram Stories for both business and personal accounts
Editing raw footage content and cutting video sequences to ensure that concepts are translated effectively
Filming and editing fun team-related in-office videos for social media
Compiling a list of video topics/video ideas to record on a weekly basis
Going on property shoots and capturing social media worthy content such as before/afters, walkthroughs, behind the scenes, how to’s, etc.
Understand how to effectively create Reels/TikToks
Keep up with trends and platform updates specifically for Instagram and TikTok
Outstanding research, organizational, and time management skills
The capacity to work independently and collaboratively
Have an outgoing personality and be comfortable using a camera and capturing moments around large groups people
Ability to take and follow direction, while also having a creative eye for improvements
Come into Anaheim office once a week to get content
Be on site in OC/LA area 3-4 events a month to get content
Administrative Tasks
Up to date with social media calendar
Present monthly calendar to Kismet owner
Establish an ongoing list of influencer contacts mostly within Indian communities
Establish connections with influencers and possible new clients on social media platforms
Keep content library organized on Google drive
Qualifications
MUST HAVE PAST EXPERIENCE IN EVENT INDUSTRY
Must have proven record of social media growth
Previous experience as a Social Media Coordinator is preferred
Familiarity with all major social media platforms
Understanding of search engine optimization strategies, keyword research, Google Analytics, and WordPress
Excellent written communication skills with the ability to create high volumes of engaging content
Understanding of best practices in online marketing and social media marketing
Able to edit content