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Social Media Coordinator

Soho Executives

Social Media Coordinator

Goldsboro, NC
Full Time
Paid
  • Responsibilities

    About SH: Soho Executives works hard to maintain its cast iron relationship with its clients. We always look to be number one in anything we do and in order to maintain that in the future, we are looking for people who strive to be number one. Working at Soho we aim for perfection. Job Details:As a Social media coordinator, you will develop original content and suggest creative ways to attract more customers and promote our brand. Ultimately, you should be able to increase web traffic and customer engagement metrics aligned with broader marketing strategies.

    Responsibilities:

    Contribute to the Agency’s paid social media objectives through strategy creation, implementation, and ongoing optimization.

    Actively monitor and evaluate campaign performance in platforms, leveraging insights and trends, and provide data-backed recommendations to the integrated Media team.

    Continually improve paid media tactical planning and buying across all platforms.

    Apply expertise in the planning process, audience and creative strategy development, budget forecasting, and industry tracking; be a strategic thought partner in team meetings.

    Create consistent, meaningful content on social media platforms for the respective markets.

    Responsible for producing high-quality content.

    Strategically manage the channel relationships and contribute to the development and refinement of our media channels buying core strategies.

    Develop insights and keep teams informed of new opportunities.

    Contribute to new business development when requested.

    Manage paid social ad campaigns and leverage first- and third-party data to build audiences.

    Work collaboratively with media planners, analysts, and Agency partners to meet and exceed stated objectives, and provide new solutions for clients.

    Create measurable paid social programs that are in line with strategy and budget.

    Be passionately in tune with the evolution of market trends, digital marketing innovation, and online behaviors.

    Manage paid social campaigns from setup, execution, optimization, and reporting to the clients’ key performance indicators, which vary by campaign types and objectives.

    Requirements:

    Ability to deliver creative content (text, image, and video).

    Solid understanding of leveraging hashtags and trending topics.

    Understanding of social media analytics (not required but preferred).

    Must be a team player, contributing ideas in large group meetings and possessing superior and persuasive communication skills.

    Previous work experience with social media content creation and community management is a plus.

    Knowledge of online marketing channels.

    Ability to work in a fast-paced work environment, managing multiple tasks across multiple teams.