Job Description

WHY SOUTHERN LAND?

Our full-service company is comprised of planning, architecture, design, construction, marketing, and resident experience professionals—all in-house and working together every day to envision and create uniquely beautiful places.

POSITION SUMMARY

Southern Land Company, a national real estate development and construction firm headquartered in Nashville, TN is seeking a full-time Multifamily Marketing Coordinator to be based at our corporate office in Nashville, TN. The role will have holistic exposure to all facets of Multifamily marketing through advertising, digital marketing, social media, events, promotional items, and website support. The ideal candidate must be a highly motivated, collaborative individual with strong interpersonal skills who is adept at handling many projects at once. 

PRIMARY RESPONSIBILITIES

• Act as steward of each properties’ unique brand and visual brand standards
• Assist in the creation and management of property marketing materials including but not limited to brochures, flyers, direct mail, advertisements, newsletters, invitations, banners, signage, and marketing presentations
• Coordinate the creation of 3D floorplans, custom maps, and site plans for use in marketing materials with in-house Graphic Designer.
• Assist Marketing Director with the implementation of strategic marketing initiatives that connect several platforms, including website, email, and social media working alongside key agency partner(s) when necessary.
• Assist with content creation for social media – images, graphics, videos- working with the PR/Communications team and Digital Marketing Manager to develop media-worthy content (development announcements, property news, groundbreaking events and more)
• Create and deploy email blasts to prospects
•  Assist with updating property websites, writing and uploading blog content
• Remain abreast of SLC’s new technology and innovation initiatives within the marketing organization and identify areas of use in local markets

SKILLS/KNOWLEDGE/EXPERIENCE

• Working knowledge of how to create engaging Stories, video editing, Canva and software such as Adobe
• Excellent written and verbal communication skills, with attention to detai
• Ability to learn and be coached
• Strong working knowledge of Microsoft Office, including PowerPoint
• Ability to keep sensitive information highly confidential
• Strong interpersonal skills, and the ability to deal professionally with clients, vendors, and co-workers on the phone and in person
• Excellent organizational and time management skills, ability to take initiative, use good judgment, demonstrate a strong sense of urgency, and carry multiple projects through to completion
• Ability to work independently and collaboratively, prioritize work and ask for further clarification when necessary
• Ability to work under pressure with tight time constraints, as well as the ability to deal with frequent interruptions, unresolved situations, frequent change, delays, or unexpected events.

EDUCATION AND EXPERIENCE

Bachelor’s degree in Arts, Graphic Design, Marketing/Communications or other related field, OR 3 Years of relevant marketing experience in a corporate environment.

PREFERRED QUALIFICATIONS

• Strong knowledge of print and web design and production
• Real estate experience

COMPANY OVERVIEW

Southern Land Company believes that community is the heart of every successful development project. With that as our starting point, we create residential developments around the country that provide a generous, comfortable lifestyle to those that call them home. In support of our single family and multifamily projects, we also undertake key retail, office, and recreation developments to craft convenient, complete communities. We believe in big ideas and paying attention to every detail required to realize them.

WE HAVE…

• A strong brand recognized for quality, performance, and artistry
• Guiding principles of creativity and innovation
• An open mind for new ideas and creative methods
• A strong compensation and benefits package, including health, vision, dental, 401k with a strong match and more!

Southern Land Company is an Equal Opportunity Employer (EOE) and we seek to create an inclusive work place that embraces diverse backgrounds, life experiences and perspectives. Southern Land Company offers a competitive benefits package, including 401k and paid time off.  Southern Land Company is a Drug Free Workplace.  For more information, please visit our website at www.southernland.com.

The above information is only an illustration of the general nature and level of work performed by the employee within this classification. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment to the position.

The job description does not constitute an employment agreement between the Company and employee and is subject to change by the Company as the needs of the Company and requirements of the job change.

JOB FUNCTION: Marketing & Communications PRIMARY LOCATION: Nashville, TN EMPLOYMENT TYPE: Full-time, Salaried SENIORITY LEVEL: Associate INDUSTRY: Real Estate

Company Description

Southern Land Company believes that community is the heart of every successful development project. With that as our starting point, we create residential developments around the country that provide a generous, comfortable lifestyle to those that call them home. In support of our single family and multifamily projects, we also undertake key retail, office, and recreation developments to craft convenient, complete communities. We believe in big ideas and paying attention to every detail required to realize them.