Job Description

JOB DESCRIPTION

The Strategy Manager reports to the Media Director, and supervises one Associate. The Manager develops online and offline strategies and coordinates media plans to build and maintain our client's Corporate Brand Reputation. This individual will work closely with the media and analytics team to maintain quality control of the media campaigns in market, and continually evaluate and improve performance against client goals.

The Manager is key to building and maintaining industry publisher relationships. We are looking for a strategic thinker who can be a mentor to junior planners, a leader within the agency and a partner to our clients.

RESPONSIBILITIES

• Provide media expertise, share media knowledge and provide continuous feedback
• Develop digital media strategies and tactical approach
• Train and mentor junior planners on best practices of online media planning/buying
• Assign and manage workload of junior media planners
• Work closely with publishing partners to build and maintain relationships
• Manage client budgets across multiple tactics (display, mobile, video, paid search, etc.)
• Foster environment of shared learning and acts as a trusted source of media information for agency and client meetings
• Partners with Analytics, Ad Ops, Creative teams
• Provides strategic insights for weekly client reports
• Writes media POVs

Qualifications

• BA/BS Required
• 3-6 YEARS OF OVERALL MEDIA PLANNING EXPERIENCE REQUIRED
• MINIMUM OF 2 YEARS ONLINE MEDIA PLANNING IS STRONGLY PREFERRED
• SUPERIOR ATTENTION TO DETAIL AND OUTSTANDING ORGANIZATION SKILLS ARE REQUIRED
• Proficient in Microsoft Office (Outlook, Word, PowerPoint, Excel)
• Solid presentation skills
• Exceptional verbal/written communication
• Demonstrated success in mentoring and developing junior staff
• Knowledge of Ad Serving technology
• Knowledge of media tools (comScore, etc.)
• Experience working on Financial Services brands is preferred

Additional Information

All your information will be kept confidential according to EEO guidelines.

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