Job Description
THE PUBLIC RELATIONS STRATEGIST WILL PERFORM THE CORPORATE COMMUNICATIONS STRATEGY BY SECURING MEDIA COVERAGE OF SPORTSMANTS PRODUCTS THROUGH PROACTIVE PITCHING, REACTIVE PITCHING, AND ACTIVE MONITORING OF MEDIA.
JOB DESCRIPTION
LEAD PR WRITING: NEWS RELEASES, PERSONNEL ANNOUNCEMENTS, EXPERT-AUTHORED BYLINES, MEDIA PITCHES, AND SOCIAL MEDIA POSTS TO PROMOTE MEDIA COVERAGE.
SELF-STARTER, ABLE TO MANAGE COMMUNITY OUTREACH MESSAGING AND EXTERNAL RELATIONSHIP BUILDING.
POSSESS A DEEP UNDERSTANDING OF THE MEDIA LANDSCAPE AND CAN DRAFT UP DAILY MEDIA MONITORING REPORTS AND COMPILE INDUSTRY INTELLIGENCE AND TREND REPORTS.
DEVELOP PROACTIVE AND REACTIVE MESSAGING THAT HELPS TELL OUR STORY AROUND TECHNOLOGY, PRODUCTS, PARTNERSHIPS, AND COMMUNITY.
IDENTIFY, PACKAGE, AND PITCH NEWS STORY IDEAS TO BUSINESS, CONSUMER, AND LIFESTYLE MEDIA.
RESPOND TO HANDLE MEDIA INQUIRIES ON BEHALF OF THE COMPANY.
WORK CLOSELY WITH VARIOUS TEAMS AND EXTERNAL AGENCIES TO DEVELOP, EXECUTE, AND MANAGE CAMPAIGNS AND INITIATIVES TO BUILD MOMENTUM AND ENHANCE OUR REPUTATION.
Qualifications
A MIN OF 2 YEARS’ EXPERIENCE IN PR/COMMUNICATIONS INDUSTRY.
A DEGREE IN JOURNALISM, PR, COMMUNICATIONS OR A RELATED DISCIPLINE.
EXPERIENCE IN MEDIA RELATIONS OR AGENCY BACKGROUND IS A PLUS.
NATIVE IN ENGLISH;
STRONG ORGANIZATIONAL AND INTERPERSONAL SKILLS.
ABILITY TO NAVIGATE AND FORM EFFECTIVE RELATIONSHIPS AND COLLABORATE WITH COLLEAGUES ACROSS DIFFERENT DEPARTMENTS AND FUNCTIONS;
DEMONSTRATED ABILITY TO SIMPLIFY HIGHLY-TECHNICAL MESSAGING INTO CLEAR, ACTIONABLE DELIVERABLES.
Additional Information