Senior Marketing Manager
Seattle, WA – Hybrid (4 days a week onsite)
9-month contract, possible extension or conversion
Pay: $87 - $92/hr
Join one of the most recognized coffee retail brands in the country! This multinational coffee company is seeking a Senior Marketing Manager to support the Brand and Product Marketing team.
This role brings a refreshed visual brand to life across key touchpoints, including in-store retail paper goods and other branded materials. You’ll partner closely with cross functional teams to ensure brand consistency across retail, packaged goods, and systems. It’s a highly visible role focused on strong stakeholder partnership guide strategic direction and ensure projects support brand business goals and customer experience within a collaborative team.
Senior Marketing Manager Responsibilities:
- Support the Brand and Product Marketing team by leading high-priority business initiatives and projects tied to overall brand strategy.
- Help bring the new visual brand identity to life across key retail touchpoints, including in-store paper goods such as cups, food packaging, bags, and related branded materials.
- Lead and support the refresh of retail paper goods and packaged goods used across store environments, ensuring a cohesive and consistent brand expression.
- Partner with packaging teams and other packaging stakeholders to align creative direction across distinct packaging systems.
- Act as a strategic consult for Brand and Marketing teams, helping ensure work is aligned with brand vision, objectives, customer experience goals, and long-term positioning.
- Collaborate closely with cross-functional teams across Brand, Marketing, Sourcing, Planning, Legal, packaging, and other business partners to move projects forward.
- Drive brand awareness and alignment initiatives internally and externally, including supporting the development of a brand storytelling book for partners and customers.
- Manage complex, fast-moving projects with multiple stakeholders, maintaining strong attention to detail, clear communication, and alignment throughout each phase.
- Contribute to an agile, highly collaborative team environment focused on delivering thoughtful brand initiatives, campaigns, and positive customer experiences.
Senior Marketing Manager Qualifications:
- 6+ years of experience in brand marketing, product marketing, brand strategy, or related marketing function.
- Strong understanding of consumer behavior, market dynamics, and brand positioning.
- Experience leading complex, cross-functional projects in a fast-paced, matrixed environment.
- Background in brand identity, packaging, retail marketing, or customer-facing brand initiatives preferred.
- Strong communication, stakeholder management, and team alignment skills.
- Excellent attention to detail, organization, and follow-through.
- Comfortable working in a highly collaborative, fully in-office team environment.
- Proficient in Microsoft Office Suite and Smartsheet.