Sr. Media Buyer

Knak Digital

Sr. Media Buyer

Baltimore, MD
Full Time
Paid
  • Responsibilities

    Benefits:

    • Medical insurance, 401K, Paid holidays (including last week of December), Summer Fridays, Flex-time, Cell phone stipend

    Key Responsibilities:

    • Develop media strategies for integrated advertising campaigns

    • Manage campaigns from planning to optimization

    • Create media recommendations, POVs, and competitive analysis

    • Analyze performance metrics to exceed client KPIs

    • Build relationships with media vendors and share industry updates

    • Present recommendations and insights to clients

    • Collaborate with teams to integrate media reporting and create data visualizations

    Qualifications:

    • Bachelor’s degree with 4-6 years in media planning/buying

    • 2+ years in digital media. (Paid social, paid search)

    • Experience managing $1MM+ annual campaign budgets

    • Skilled in multi-channel campaign planning and execution

    • Expert in digital campaign management, optimization, and reporting

    • Strong data analysis skills for improving ROI

    • Proficient in Google Analytics, Excel, PowerPoint, and media research tools (e.g., Resonate, MRI, SQAD)

    • Excellent communication, organization, and project management

    • Bonus: Understanding how AI can influence media buying and plannning

    What Sets You Apart:

    • Strong communication and presentation skills

    • Analytical mindset with mathematical aptitude

    • Self-motivated, collaborative, and passionate about media trends

    • Experienced in media negotiation and performance analysis

     

  • Compensation
    $80,000 per year