JOB LEVEL
P40
EMPLOYEE ROLE
Individual Contributor

The Opportunity

As a Senior Product Marketing Manager , you will help define and execute the positioning, messaging, and go-to-market strategy for offerings that leverage generative AI, machine learning, and automation to transform enterprise creativity, productivity, and content supply chains.

You will work closely with Product, Engineering, Data Science, and Go-to-Market (GTM) teams to validate AI-driven value propositions , shape differentiated messaging, and drive adoption of AI-powered SaaS solutions among global enterprise customers. This role is highly cross-functional and hands-on, with meaningful influence on how emerging AI capabilities are brought to market.

Key Responsibilities

Drive Executional Excellence for AI Offerings

Remove barriers, validate opportunities, and deliver high-quality GTM plans, launch assets, and enablement with speed and precision. Own execution across key moments in the product lifecycle while ensuring alignment with broader AI platform strategy.

**Accelerate Growth & GTM for AI-Powered SaaS Solutions **

Partner with Sales, Customer Success, and Marketing to launch new AI capabilities, develop sales enablement grounded in clear AI value propositions, and support demand generation programs that drive enterprise acquisition, expansion, and usage.

**Shape AI Value Propositions & Market Readiness **

Translate complex AI concepts (e.g., generative models, automation workflows, model governance) into clear, differentiated messaging for both business and technical buyers. Support competitive analysis, customer validation, and packaging inputs for AI-enabled offerings.

Champion Responsible AI Storytelling

Contribute to compelling narratives that articulate the value, trust, and responsible innovation behind Adobe’s AI solutions. Ensure messaging reflects enterprise expectations around transparency, safety, and governance.

**Customer-Driven Insight & Validation **

Engage directly with customers, prospects, and field teams to understand AI adoption drivers, objections, and real-world workflows. Feed insights back into messaging, positioning, and launch plans.

**Key Skills & Qualifications **

• 5-7 years of experience in product marketing, solution consulting, technical sales enablement, or related roles, preferably in enterprise SaaS or platform products .

• Demonstrated experience supporting AI-driven or highly technical products , including comfort with concepts such as generative AI, machine learning, automation, or data-driven workflows.

• Strong storytelling and presentation skills, with the ability to make technical details resonate with both business and IT stakeholders .

• Experience collaborating closely with Sales and Customer Success, including direct support of customer-facing engagements and enterprise sales cycles.

• Familiarity with new-category or emerging-technology product launches strongly preferred.

• Customer-first mindset with the ability to translate requirements into impactful validation experiences, messaging, and enablement assets.

• Ability to operate effectively in fast-moving, ambiguous environments where AI capabilities and market expectations are rapidly evolving.

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this positionis $120,700 -- $219,750 annually. Paywithin this range varies by work locationand may also depend on job-related knowledge, skills,and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

‌

In California, the pay range for this position is $151,800 - $219,750

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California :

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Internal Opportunities

Creativity, curiosity, and constant learning are celebrated aspects of your career growth journey. We’re glad that you’re pursuing a new opportunity at Adobe!

Put your best foot forward:

1. Update your Resume/CV and Workday profile - don’t forget to include your uniquely ‘Adobe’ experiences and volunteer work.

2. Visit the Internal Mobility page on Inside Adobe to learn more about the process and set up a job alert for roles you’re interested in.

3. Check out these tips to help you prep for interviews.

4. If you are applying for a role outside of your current country, ensure you review the International Resources for Relocating Employees on Inside Adobe, including the impacts to your Benefits, AIP, Equity & Payroll .

Once you apply for a role via Workday, the Talent Team will reach out to you within 2 weeks. If you move into the official interview process with the hiring team, make sure you inform your manager so they can champion your career growth.

At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.