ABOUT THE ROLE
We're looking for a Senior Product Marketing Manager at Tungsten Automation to serve as the subject-matter expert on the intelligent automation market, the buyer journey, and the challenges our customers and their key personas face. You will define our perspective on the market and our go-to-market strategy, position offerings effectively, and deliver compelling and differentiated messages in multiple formats across multiple channels so they resonate with customers and drive demand. You are a smart, creative marketer whose strong blend of strategic marketing expertise and technical knowledge enables you to be the voice and face of our offerings. You are a proactive, influential, strategic leader who drives cross-functional efforts to meet business objectives.
WHAT YOU'LL DO
Business Leadership – manage solution areas with P&L ownership mentality. Take a proactive approach to driving business results through strategic marketing initiatives
Messaging and Positioning – differentiate your product/solution, create compelling customer value with clear, concise content that resonates with target personas
Thought Leadership – as a storyteller, describe in customer language value propositions and business outcomes across internal and external audiences
Collaboration – work with the global demand generation, field marketing, strategy, and broader teams to align on go-to-market execution
Evangelism – serve as the spokesperson for our offerings and evangelize internally and externally with customers, partners, analysts, and media
Competitive Intelligence – understand competition and market to build winning competitive positioning and strategies
Customer Advocate – understand customer needs, pain points, and opportunities, and reflect those in marketing programs and product direction
Collateral Creation – develop product and sales presentations, webinars, videos, blogs, etc.
Sales Enablement – support selling efforts with the latest tools, messaging, and assets that resonate with buyers and accelerate deal cycles
Program Management – juggle multiple projects, meet deadlines, deliver results; understand data and analytics to inform decisions
Selling – your ideas and strategy
Utilize AI-enabled tools (e.g., chatbots, content creation, competitive intelligence) to improve efficiency, accuracy, and streamline routine tasks while following company AI governance and data privacy standards
Create new programs and campaigns, including emails, landing pages, and nurture programs that drive pipeline and conversion
Drive day-to-day tactical execution and ensure deliverables and quality standards are met, proactively managing timelines and stakeholders
Develop user personas and segmentations to deliver messages to the right audiences
Proactively identify opportunities for program and process improvements
Build a consistent feedback loop for continuous improvement of pipeline generation, high conversion rates, and revenue acceleration
Assess and formulate strategy based on campaign performance
ABOUT OUR PLATFORM
Tungsten Automation’s Document Automation Security platform helps government agencies transform information-intensive business processes, reduce manual work and errors, minimize costs, and improve customer engagement. We combine Generative AI, Knowledge Management, Intelligent Document Processing, Process Orchestration, mobility and engagement, and analytics to ease implementations and deliver dramatic results that mitigate compliance risk and increase competitiveness, growth and profitability—particularly crucial for highly regulated industries facing complex compliance requirements. No other software vendor offers a platform of complementary technologies integrated into a scalable, manageable software platform, positioning us to grow and dominate the process automation space.
While the job description describes what is anticipated as the requirements of the position, the job requirements are subject to change based upon any changing needs and requirements of the business.
Required Skills
Required Experience
WHAT YOU NEED TO SUCCEED
7-10 or more years' experience in a senior product role or relevant experience
Enterprise software Product Marketing experience is required
BA/BS required, MBA preferred
Understanding of Intelligent Automation, business process automation, SaaS, machine learning and artificial intelligence
Excellent interpersonal skills with the ability to work cross-functionally
Strong presentation skills and confidence speaking before customers and large audiences
Skills in prompting AI systems and assessing output quality
Ability to leverage AI to ideate, develop, and scale to the needs of the department
Tungsten Automation Corporation, Inc. is an Equal Opportunity Employer M/F/Disability/Vets
The base salary range for this role, across the US, is $98,000 - $193,769. Your actual base pay within this range will be determined by your work location as well as skills, qualifications, experience, and relevant education/training. The range provided reflects only the base salary for the role and does not include benefits.
ATTRIBUTES AND PROFESSIONAL QUALITIES:
REQUIRED EDUCATION AND EXPERIENCE:
Degree issuing institution and or program must be accredited by an entity recognized by the U.S.
Department of Education
Doctor of Medicine or Doctor of Osteopathic Medicine from a school in the United States or,
Doctor of Medicine or equivalent degree from a foreign medical school that provided education and medical knowledge substantially equivalent to accredited schools in the United States as established by:
Graduates (ECFMG).
Minimum of one year experience as a licensed physician.
REQUIRED LICENSURE/CERTIFICATION:
Current, full, and unrestricted license to practice medicine in the state in which the duty station is located. The license must be maintained in a permanent, full, and unrestricted status during the term of employment. Any changes to licensure must be reported to employer immediately.
Current Board certification in an appropriate primary care specialty (internal medicine, family medicine, emergency medicine) by an American Board of Medical Specialists (ABMS) or American Osteopathic Association (AOA) approved board
This position requires privileging by IHSC.
Maintains BLS for Healthcare Providers® certification through the American Heart Association.
REQUIRED KNOWLEDGE, SKILLS, AND ABILITIES:
ON-CALL RESPONSIBILITIES:
SECURITY REQUIREMENTS:
PHYSICAL DEMANDS:
SUPERVISORY CONTROLS:
This is a contract position and supervisory controls will be set forth by the Contractor. Technical oversight will be provided by the Government Technical Monitor (GTM).
STG International, Inc (STGi) is a workforce solutions company providing comprehensive healthcare delivery, Head Start and management consulting services and human capital solutions help our clients. Our services and solutions help our clients sustain and enhance their operations to better accomplish their mission. STGI OFFERS A COMPETITIVE BENEFITS PACKAGE WHICH INCLUDES MEDICAL, DENTAL, VISION, 401K WITH COMPANY MATCH AND A GENEROUS PTO POLICY.
STG International, Inc. is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action Employer, making decisions without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected class.