Job Description
The purpose of this job is to develop and implement external communications plans that align with company goals and tell the enterprise story through public relations.
1)Develop external communications campaigns and materials, including press releases, media interview briefing guides, media statements and talking points
2)Develop and implement external communication plans and materials that support and amplify the company’s goals and objectives among key external parties
3)Partner with functional areas and leaders to identify, plan and execute earned media opportunities in targeted channels, publications and speaking events that align with enterprise initiatives and objectives
4)Support proactive and reactive media relations activities, partnering with external and internal partners to protect and enhance Pilot's reputation, including crisis communications support
5)Conduct media training sessions and develop briefing materials, including drafting key messages
6)Monitor media and report on key media metrics to inform media strategies and identify competitor and industry trends
Qualifications
Education Required:
Bachelor's Degree or Equivalent
Education Preferred:
Bachelor's Degree or Equivalent
Experience Required:
At least 3 Years' Experience in a related field
Specialized Knowledge
Mastery of Associated Press (AP) Style writing