Strategic SEO/Storytelling Writer

C

Compose.ly

Strategic SEO/Storytelling Writer

Remote,
Full Time
Paid
  • Responsibilities

    Objective

    To support client's conference growth strategy by transforming SEO keyword research into high-quality, idea-first content that attracts qualified, high-intent audiences. The writer will create compelling, community-driven articles that integrate insights from speakers, attendees, and contributors through interviews and collaborative storytelling.

    Profile Overview

    Client is seeking a seasoned SEO content writer who can balance strategic search optimization with premium, thought-leadership storytelling. This role requires working from a Compose.ly-provided keyword research report and translating it into content that aligns with the client's brand: intellectually rich, community-led, and non-transactional.

    The ideal candidate understands how to:

    • Write for a luxury, high-intellect audience
    • Maintain an idea-first narrative (not sales-driven)
    • Collaborate with multiple contributors and co-authors
    • Conduct and synthesize expert interviews into cohesive content

    Scope

    • Ongoing monthly engagement (starting after initial SEO research phase)
    • 2 articles per month (20 hours total)
    • Articles will incorporate interviews with speakers, attendees, or community members
    • Writer will collaborate directly with client stakeholders to refine topics and direction

    Responsibilities

    • Translate SEO keyword research and content strategy into compelling article topics
    • Develop outlines and structure aligned with SEO goals and editorial voice
    • Conduct interviews with community members (e.g., speakers, attendees, experts)
    • Synthesize multiple contributor inputs into a single, cohesive narrative
    • Ensure content reflects client's community-first and idea-first positioning
    • Integrate keywords naturally while maintaining a premium tone
    • Collaborate on content workflows that may include co-authorship or contributed sections
    • Maintain consistency across articles while adapting to different subject matter experts
    • Ensure all content aligns with client's brand standards and avoids overly promotional language

    Skills and Qualifications

    • Proven experience in SEO content writing and strategy execution
    • Strong background in interview-based or thought leadership writing
    • Ability to write for high-level, intellectually sophisticated audiences
    • Experience working with content briefs, keyword reports, and search intent
    • Exceptional storytelling and editorial judgment
    • Ability to manage multiple contributors and perspectives in one piece
    • Familiarity with luxury brands, media platforms, or mission-driven organizations
    • Strong research and interviewing skills
    • Ability to adapt tone to be inspirational, insightful, and non-salesy