Benefits:
Bonus based on performance
Employee discounts
Health insurance
Paid time off
About Us
At Orangetheory Fitness, we’re more than a gym—we’re a science-backed, technology-tracked, coach-inspired fitness experience designed to produce real results. We’re looking for a driven and creative Marketing & Sales Manager to help grow our membership base and strengthen our brand presence in the local community.
Position Summary
The Marketing & Sales Manager is responsible for executing local marketing strategies, leading membership sales efforts, and building strong community partnerships. This role combines strategic thinking with hands-on execution to drive revenue and studio growth.
Key Responsibilities
Marketing Strategy & Execution
Develop and implement local marketing campaigns
Manage social media accounts, email marketing, and promotions
Plan and execute events, partnerships, and outreach initiatives
Track and analyze campaign performance (ROI, lead conversion, etc.)
Sales Leadership
Drive membership sales and achieve monthly revenue targets
Lead, train, and motivate the sales team (Sales Associates)
Manage lead generation, follow-ups, and conversion strategies
Community Engagement
Build relationships with local businesses and organizations
Represent the studio at community events and networking opportunities
Develop corporate wellness partnerships
Operations Support
Collaborate with studio leadership and coaches
Ensure brand standards and messaging consistency
Key Skills
Sales strategy & closing techniques
Digital marketing (social media, email, local SEO)
Team leadership & coaching
Data analysis & reporting
Event planning & community outreach
Compensation & Benefits
Competitive base salary + commission/bonus structure
Complimentary Orangetheory Fitness membership
Opportunities for career growth within the brand
Health benefits
Why Join Us?
Be part of a fast-growing, globally recognized fitness brand
Work in a high-energy, team-oriented environment
Make a meaningful impact on people’s health and lives
How to Apply
Submit your resume and a brief cover letter outlining your sales and marketing experience.
Acknowledgement *
I understand that I am applying for a position with an employer that is an independently owned and operated Orangetheory® Fitness franchisee, not the franchisor, OTF Franchisor, LLC or any of its affiliates (OTFF). With respect to any position with a franchisee, I understand and agree that any information I provide in this application will be submitted directly to the independent franchisee, who is solely responsible for all employment related matters in their studio. This means, among other things, that the independent franchisee is solely responsible for and unilaterally makes all decisions concerning my employment, including hiring, firing, discipline, supervision, staffing and scheduling. OTFF will not receive a copy of my application, will have no control over whether I receive an interview and/or am ultimately hired, does not control and is not responsible for the employment policies and practices of independent franchisees, and does not employ independent franchisee’s employees. If I am hired to work at an independent franchisee’s studio, the independent franchisee, and not OTFF, will be my employer. By submitting my application and resume, I am confirming that I am agreeing and consenting to the foregoing.
Orangetheory values your privacy, so we want to keep you informed as to how your personal information is handled. With respect to the personal information you provided in this application, that information will be submitted directly to the independent franchisee, who is solely responsible for all privacy and data protection matters related to their studio. For any inquiries regarding how the independent franchisee may collect and process your personal information, please refer to that franchisee’s privacy policy or contact them directly. For all other information about how the franchisor, OTF Franchisor, LLC or any of its affiliates (OTFF), may collect and process personal information, please https://www.orangetheory.com/en-us/privacy-policy.