SOCIAL MEDIA COORDINATOR

Sturdy Exchange is seeking an experienced, self-motivated Social Media Coordinator to educate, nurture, and develop audiences across our owned and operated digital community channels. Their primary role will be strategically mapping out and managing our conversations across our communities on Discord, Twitter, Instagram and TikTok. This person will also work closely with our Head of Community and Creative Team to define, develop and execute an integrated community content calendar and strategy that brings our platform to life. You will interact across functions including PR, Product, Artist Management, Engineering, Partner, Business Development, Support and Design teams. 

EXPERIENCE & REQUIREMENTS

• 2-3+ years of experience in marketing, community management or content creation. Active presence on Twitter, Discord, Instagram, and other social media channels

• Deep understanding and interest in the NFT landscape 

• Understanding of the mechanics and content types across social media channels

• Ability to communicate in a “GM” tone of voice and interact with Crypto Twitter

• Passion for community management and content curation/creation, building use cases and working with multiple stakeholders at once 

• Self-starter who can self-prioritize tasks and remain productive with minimal supervision

• Balance of data-driven, analytical skills with demonstrated creative campaign wins

• Ability to succeed in a global, remote environment, working cross-company successfully to drive results

WHAT YOU’LL BE DOING

• Own the day to day always-on global communication and content strategy, calendar, and engagement across our owned and operated community channels targeting artists, creators, curators, collectors and developers

• Facilitate and grow community relationships and engagements (Twitter, Instagram, TikTok, Facebook, Reddit, YouTube, LinkedIn and Discord)

• Identify social media trends and breakthrough opportunities across community channels

• Work collaboratively across functions to bring social media integration opportunities to the Head of Strategy, collaborate with the Support Team to address support issues

• Own day to day community management, social listening, and editorial and publishing platforms, ensuring the Sturdy Exchange  voice breaks through the clutter and reaches target audiences in data-centric ways

• Build, manage, and optimize the community strategy, performance, and measurement across channels to achieve the best ROI 

• Build and manage a data-led, channel-specific content library 

• Oversee consistent channel-specific template refreshes in line with brand guidelines

BONUS:

• Own NFTs and crypto 

• Experience at an enterprise software company 

• Know what a Hoodlum is

• Discord Moderator 

• Ran NFT campaigns

ABOUT US 

Artists, musicians, gamers, nerds, moms, dads, engineers, designers, marketers, support. We created Sturdy Exchange to help people connect with artists and NFTs in meaningful real life ways. It's been amazing to help shape this emerging technology space for the better. Diversity and inclusiveness are a critical part of how we get to what's next. We believe that with diversity comes a better product, better decisions, and a better work environment. As we continue to grow, our values keep us dedicated to building a company that is representative of the world we live and play in. 

Sturdy Exchange is an equal opportunity employer committed to promoting an inclusive work environment free of discrimination and harassment. We value diversity, inclusion, and aim to provide a sense of belonging for everyone