Marketing Assistant

Sun Tan City - JB and Associates

Marketing Assistant

Lincoln, NE
Full Time
Paid
  • Responsibilities

    Benefits:

    401(k)

    Dental insurance

    Employee discounts

    Health insurance

    Opportunity for advancement

    Paid time off

    Training & development

    Vision insurance

    Marketing Assistant

    JB & Associates, LLC 121 Cherry Hill Blvd, Lincoln, NE 68510

    Position Overview

    Assist the Marketing Manager in management of marketing and advertising responsibilities, including specific projects for JB & Associates dba Buff City Soap, Crunch Fitness, Sun Tan City.

    Benefits

    Employment growth opportunities

    Flexible scheduling.

    Employee discount on products & services.

    Medical, Dental, Vision, and Life Insurance coverage option

    Responsibilities

    Opening and Grand Opening Marketing Plans - Initiate, develop, and execute local marketing activations and grassroots efforts for rapid new store growth.

    Work with Marketing Manager to establish a timeline of opening plan and week-to-week responsibilities two months prior to opening.

    Travel to markets to execute pre-opening plans, increase local engagement/brand awareness and assist in new store setup.

    Assist in developing and communicating content for local and national social posts.

    Assist in placing digital (paid social), radio, radio remotes, tv, etc. and communicate plans to Ops team.

    Solicit, coordinate and facilitate in-store or on-site events.

    Assist in ordering Opening and Grand Opening POP materials.

    Work with Marketing Manager to determine Opening Day or Grand Opening Day event needs.

    Collaborate with local Influencers to coordinate partnerships and influencer events.

    Email communications outlining store opening results and sales information.

    Responsible for posting stories content to local Facebook and Instagram pages.

    Responsible for meeting pre-opening goals in regards to social media engagement and followers.

    Ongoing Marketing Support - Initiate, develop, manage, and execute marketing plans at local level (including management and execution of on-going grassroots and sampling).

    Assist Marketing Manager in reporting and analysis needs – Coupon and deal redemption, analysis of adjustments needed for challenged stores.

    Social Media Management – Respond to social media inquiries and work with field teams to resolve guest issues, party bookings/appointments, etc. Assist in ensuring accuracy of store information on social media platforms, maps apps and in-store signage.

    Local Store Marketing assistance – Assembly, organization, coordination and execution of sampling projects.

    Write and submit communications for Ops when specific store or local market programs apply.

    Seek out and execute local partnerships with influencers, businesses and organizations within each community.

    Monitor and communicate in-store merchandising needs with field teams and ensure brand consistency among stores.

    Creative Development

    Work with Marketing Manager to establish monthly coupon offers.

    Submit jobs for creative development for print, social, signage, etc.

    Proof for accuracy and send to Marketing Manager for final approval.

    Skills and Specifications

    Proficient with Microsoft Suite and Adobe Creative Suite

    Experience setting up social media campaigns, particularly Facebook and Instagram

    Experience in sales

    Basic PR writing skills

    Brand or account management

    High level of attention to detail, proofing

    Highly organized

    Ability to travel within territory on an as needed basis

    Works well with a team on projects

    Initiative

    Minimum Qualifications

    College business degree in marketing or communications preferred

    Two to three years’ experience managing marketing advertising media

    Digital marketing experience