Job Description
ABOUT THE JOB
Surya is looking for a creative and EXPERIENCED powerhouse who is passionate and knowledgeable about content creation and social media growth in the lifestyle wellness space from both a creative and data perspective, and is or can quickly become versed in the premiere and natural cosmetic space, as well. A quick look at suryaspa.com and a simple deck, if you request it, will give you more information.
ABOUT SURYA:
- Surya is a premiere and holistic wellness brand that innovates within and upon Ayurveda’s comprehensive system of well-being to create transformative and truly natural skincare and wellness products.
ABOUT THE ROLE:
- Work with brand director and comm manager to refine and implement social strategy across Instagram, Tik Tok, Pinterest, and Facebook.
- Stay on top of trends, track analytics. and proactively seek out innovative ways to nurture our existing audience and grow the community.
- Manage and deploy the content calendar for social.
- Shoot compelling digital content (still and video).
- Write compelling educational copy for all social channels in the Surya voice.
- Execute all social media campaigns, partnerships, influencer initiatives, giveaways, and collaborations.
- Manage relationship with paid media agency and carefully track and help the team to adjust strategy based on findings.
- Create, manage and deploy content for email campaigns.
- Manage our digital community by engaging with our audience and answering customer service questions and feedback received through all social channels.
- Deliver on social KPIs and report on them weekly to the leadership team.
ABOUT YOU:
- 2+ years of experience managing comprehensive marketing projects for an organization's social media.
- Background in photography and videography.
- Highly skilled in Adobe Photoshop and Premiere Pro.
- Strong background in writing and ability to match and communicate in Surya's brand voice.
- Proficiency in paid media, so that coordination with paid media can be fruitful.
- Genuine interest in health and well-being, and an understanding of wellness market and trends.
Company Description
Surya is an amazing, high-growth, primarily woman-run company, with its 1st Kelly Wearstler-designed location at the SM Proper Hotel. With new locations opening, and a Sephora play in the works, we need to rapidly develop an engaged and meaningful community across the variety of social networks, including a new and particular emphasis on TikTok. We have a tremendous amount of educational and experiential content to mine and share.