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Content Marketing Intern

SwagUp

Content Marketing Intern

National
Part Time
Paid
  • Responsibilities

    ABOUT US

    Swag...everyone loves to receive it

    Whether it be welcoming new hires into their dream job, thanking customers for their loyalty, celebrating a community milestone, or engaging event attendees, when done right, swag is the glue that bonds brands together with the people that matter to them.

    But no one enjoys putting this stuff together...

    The $30 Billion branded swag supply chain is a complete mess, filled with too many products, too many intermediaries, too little quality control, and not enough technology.

    SwagUp is disrupting the industry by streamlining the end to end supply chain into one platform and making it available through powerful APIs and Interfaces (e.g. dashboard). As the fastest growing swag company ever, we have made a ton of strides towards our mission of eliminating all of the friction in the swag creation and distribution process, but we've just begun to scratch the surface

    And that's where YOU come in…

    MISSION

    SwagUp is looking for a savvy content marketing intern to guide and develop the content creation process for our brand. As a content intern, you will research and define desired target audiences, manage the content creation and publishing process, and monitor consumer and content metrics.

    To ensure success as a content intern,, you should have a keen eye for detail and be highly creative. A successful content intern will be an expert storyteller and possess excellent knowledge of consumer and content trends, while also communicating our brand in a consistent and fun way.

    RESPONSIBILITIES

    • Contribute to marketing projects with guidance tailored to your personal growth
    • Learn about marketing standards and strategies, and develop exciting and engaging content as a result
    • Collaborate with key partners across marketing, design, product, engineering, and content partners to develop ideas and content
    • Create engaging content in the form of sales collateral and enablement, whitepapers, eBooks, reports, infographics, and case studies to be used in both inbound and outbound marketing campaigns
    • Develop, write, and edit material for the SwagUp blog, designed to educate prospects and current clients
    • Research topics and ideas to include in the monthly Newsletter and facilitate distribution cadences
    • Keep content fresh and updated on the SwagUp.com website and landing pages
    • Work with the design team to build out templates and content that is easily reusable by other departments
    • Proofreading and editing content before publishing.
    • Managing content calendars and ensuring that the content remains consistent across all platforms.
    • Support coordination of other projects across marketing as needed

    REQUIREMENTS

    • Experience in content creation, marketing, communications, preferred, but not required
    • Strong verbal and written communication skills
    • Familiarity with content management systems such as WordPress.
    • Knowledge of content and layout design tools such as Adobe InCopy and InDesign.
    • Knowledge of various content platforms such as social media, blogs, and print media.
    • The ability to keep abreast of content and consumer trends and advancements in technology.

    WHAT SUCCESS LOOKS LIKE

    • Being able to capture the eye of prospective SwagUp customers, and understanding how to measure what means success in content creation:
      • Hardest to find but the most important: qualified leads, sales closing rate, net promoter score
      • Less visible, but important: traffic per campaign, conversion rate per traffic source, organic landing page traffic to a specific URL
      • Easy to find, but not always important: total traffic, conversion rate
      • Most visible but least important: social media followers, likes, shares
    • You will specifically own the content calendar along with leadership, help drive collaborative discussions on creative content, brand voice, and build converting content to drive overall Demand Generation business objectives

    PERKS

    • Wake up each morning proud of the place you work and the amazing companies you get to partner with
    • Join the team at a time when you can help shape the future of the company
    • Lots of swag!
    • A performance culture that rewards results and promotes those that perform, quickly
    • Engaging Team-building activities to make a remote-first workforce feel connected
    • Being part of an organization that truly believes in promoting from within, at SwagUp your growth potential is uncapped!

    Salary: $15/hour at 30-35 hours/week

    __ __

    SwagUp welcomes and celebrates talent from all backgrounds and perspectives. Our success is directly correlated to our people, and we believe our team should reflect the diversity of the companies we partner with. As an organization, we strive to foster an inclusive, diverse environment where we all work towards a common goal! #tothemoon