Requirements:

· Lead and execute long-form copy development for one or more brand engagements across HCP & Consumer audiences in the pharmaceutical marketing sector know, like the back of your hand, all aspects of the brand and disease state, including trials, studies, and patient profiles.

· Build strong relationships with Creative, Medical, Account, and Client brand teams, such that each group identifies you as the holder of all copy, editorial and clinical knowledge for the brand.

· Partner with Creative, Medical/Strategy, Account and Client teams to ensure copy that advances creative brief objectives and accomplishes marketing objectives.

· Point person for original (directed) copy development on assigned client engagements, including both tactical projects (websites and interactive marketing applications) and creative campaigns.

· Present to build relationships with, and find actionable paths forward based on the critiques of client MLR (medical, legal, regulatory) teams.

· Build leadership cooperation with Editorial to engender obsessive attention to narrative consistency, voice & tone, and accuracy of the content.

· Write, reference, and annotate a copy in preparation for medical/legal review in a deadline-focused environment.

· See copy decks and manuscripts through development and to launch (in partnership with Editorial)

· Deliver fluent knowledge of interactive capabilities, content development, and editorial flow

· Develop original content for new projects, and collaborate with Medical Director when needed

· Help mentor more junior Copy Writers, developing their ability to produce quality work

Skills:

· Ability to interpret disease state information and trial data and craft relevant educational and promotional messages in both promotional and peer-to-peer HCP settings.

· Ability to research and source scientific claims for disease state and promotional messages

· Experience with high-science brands, creating content for specialists across peer-to-peer programs, CME, and/or scientific communications/conference channels.

· Ability to recognize strong creative ideas and see them through to completion.

· Ability to sell ideas to other members of the creative team and clients.

· In-depth knowledge of pharmaceutical/healthcare marketing.

· Ability to thrive under pressure in a fast-paced environment.

· Ability to meet deadlines for multiple projects simultaneously.

Qualifications:

· Experience creating disease state content for HCPs required

· Experience writing for HCPs in high-science categories, (eg. Neurology, rheumatology, immunology, oncology)

· Track record as a creative problem solver with a knack for fresh ideas and a new perspective.

· At least 2-4 years’ web copywriting experience, including work in pharma/healthcare.

· Experience with writing consumer-focused and healthcare professional-focused content.

· Bachelor’s degree