THE COMPANY

At Tally Health, we’re on a mission to make healthier aging more accessible. 

We’re building a trusted brand to bring effective tools and translate the latest in cutting-edge science to empower individuals to add years of health and vitality. Tally Health is incubated and backed by L Catterton, the largest global consumer-focused private equity firm, and co-founded by Dr. David Sinclair, a leading researcher in the field of longevity, a Professor in the Department of Genetics and Co-Director of the Paul F. Glenn Center for Biology of Aging Research at Harvard Medical School, and the author of the best-selling book “Lifespan: Why We Age―and Why We Don't Have To”.

THE ROLE

We are looking for a Content Strategist to plan, research, create, edit, publish, and strategize relevant content for Tally Health. You will conceptualize and execute compelling customer-centric content across all channels. You are a skilled and artful storyteller that deeply understands how to connect with our consumer and are able to engage them at each level of the marketing funnel. You also possess the ability to drive and execute with key stakeholders and a team. 

You have a passion for data and are also highly creative and strategic. You are an innate storyteller, and can drive the process of bringing ideas to life. You are ready to roll up your sleeves and execute with excellence, are a self-starter and leader, and are able to influence, manage, and collaborate with cross-functional team members and partners.

Responsibilities:

• Develop content strategies that support our overall business objectives, integrate into our digital platform and user experience, and maximize engagement and usability of our website and digital platforms
• Map content to the user journey using audience insights, personas, messaging, key segments, competitive intelligence, and feedback from users
• Own a marketing and content calendar across various channels including blogs, organic/paid social, influencer, PR/Press, and other areas
• Share ideas, socialize, and partner with cross-functional stakeholders to meet timelines; open to listening and incorporating feedback
• Simplify internal and external scientific literature into engaging content for our consumers
• Develop copy that will inform, entertain, inspire, and engage our customers across various channels blogs, organic/paid social, influencer, PR/Press, and other areas
• Review, edit and package existing content such as scientific publications as well as from Dr. Sinclair’s book, podcast, and videos
• Take on ad hoc responsibilities as needed to make the company successful

Qualifications:

• 5+ years of experience in Content Strategy OR equivalent experience; copywriting experience (bonus if it includes DTC, healthcare, biotechnology
• Thrive in a fast-paced environment and are excited about taking a defining role at an early-stage startup
• Comfortable with change and ready to pivot in response to stakeholder feedback and needs.
• Ability to distill the appropriate customer-centric content solutions to complex problems
• Experience leading collaborative efforts across teams with various internal stakeholders
• Driven self-starter with excellent organizational skills
• A love of words and language, along with passion for style, grammar, tone, and voice
• Interest in reading, distilling and simplifying technical scientific publications for the general audience

Tally Health is committed to bringing together humans from different backgrounds and perspectives and providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together.