Job Description
THE TEAM ONE C.O.R.E.
C = Collaborative Builds and sustains strong, genuine relationships with people of all levels and takes positive steps to extend network and cultivate connections.
O = Optimism Is utterly reliable, always delivering on promises and maintains the highest standards of honesty and integrity.
R = Results-Driven Acts strategically to exceed goals and has the ability to adapt to changes in process and execution.
E = Entrepreneurial Constantly looking for and identifying actionable and thought provoking opportunities for the company and executing them.
GENERAL SUMMARY: • Responsible for day-to-day management of Lexus Dealer Association (LDA) Experiential activity for assigned markets within the Eastern region. • Develops plans clearly driven by LDA goals and objectives. • Maintains the highest levels of integrity in all areas of responsibility. • Builds and maintains professional relationships with Lexus Area Management staff, the Lexus dealer body, Team One field account team and headquarters.
DAY TO DAY: • Lead and manage all aspects of current Lexus experiential partnerships including sports marketing, culinary programs, music, performing arts, auto enthusiast events and other initiatives. • Maintain strong working relationships with current partners to ensure partnership objectives are met and sponsorship benefits are fulfilled, while facilitating the overall growth and evolution of the partnerships. • Develop and execute quality activations to support Lexus experiential strategies and objectives. • Collaboration with multiple internal teams related to media planning, creative development and strategy. • Maintain strong and professional relationships with multiple Lexus clients. • Communicate and present experiential strategy, recommendations, execution, recaps and metrics to Lexus clients. • Research and communicate competitive activity to internal teams and clients. • Develop strategies to support Lexus sales plans, vehicle launches and retail initiatives.
EXPERIENCE: • Marketing professional with 4 - 5 years of experiential experience • Proficient in Microsoft Office • Photoshop Skills preferred but not required • Travel 30% (Eastern United States) • Automotive experience preferred but not required • Must be willing to work nights and weekends as needed
EDUCATION: • Bachelor’s degree required (Business, Marketing, Sport Management, Advertising, Communications preferred.)
SKILLS AND ABILITIES: • Strong attention to detail • Extremely strong organizational and time management skills • Exceptional listening, verbal and written communication skills • An adaptive personality • Team oriented and willingness to handle multiple projects at one time • Self-motivated and ability to function in a fast-paced environment • Solid project management capabilities and presentation skills • Proven relationship-building skills • Confidence, passion and initiative
Additional Information
All your information will be kept confidential according to EEO guidelines.