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Account Executive - Experiential Marketing, Lexus Dealer Association ATLANTA

Team One

Account Executive - Experiential Marketing, Lexus Dealer Association ATLANTA

Atlanta, GA
Full Time
Paid
  • Responsibilities

    Job Description

    THE TEAM ONE C.O.R.E.

     

    C = Collaborative

    Builds and sustains strong, genuine relationships with people of all levels and takes positive steps to extend network 

    and cultivate connections.  

     

    O = Optimism

    Is utterly reliable, always delivering on promises and maintains the highest standards of honesty and integrity. 

     

    R = Results-Driven

    Acts strategically to exceed goals and has the ability to adapt to changes in process and execution.  

     

    E = Entrepreneurial

    Constantly looking for and identifying actionable and thought provoking opportunities for the company and executing them. 

     

    GENERAL SUMMARY

     

    Responsible for day-to-day management of LDA Experiential and Relationship Marketing (ERM) activities for assigned markets within the Southern region.  Develops plans that are clearly driven by LDA goals and objectives.  Maintains the highest levels of integrity in all areas of responsibility.  Builds and maintains professional relationships with Lexus Area Management staff, the Lexus dealer body, Team One field account team and the Team One corporate office.  

     

     

    DAY TO DAY:

     

     

    · Lead and manage all aspects of current Lexus experiential initiatives and partnerships including sports marketing, culinary programs, music, performing arts and auto enthusiast events.

    · Maintain strong working relationships with current partners to ensure partnership objectives are being met, sponsorship benefits are fulfilled and facilitating the overall growth of the partnerships.

    · Develop strategies to support Lexus sales plans, vehicle launches and retail initiatives.

    · Collaboration with multiple internal teams related to media planning, creative development and strategy.

    · Maintain strong and professional relationships with multiple Lexus clients.

    · Communicate and present experiential strategy, recommendations, execution, recaps and metrics to Lexus clients.

    · Research and communicate competitive activity to internal teams and clients.

     

    Experience:   

    ·       Marketing professional with 4 - 5 years of event or sports related experience

    ·       Proficient in Microsoft Office

    ·       Photoshop Skills preferred but not required

    ·       Travel 30% (Southern United States)

    ·       Must be willing to work nights and weekends as needed

     

     

     

    Education:  

     

    ·       Bachelor’s degree required (Business, Marketing, Sport Management, Advertising, Communications preferred.)

     

     

    Skills and Abilities:  

    ·       Strong attention to detail

    ·       Extremely strong organizational and time management skills

    ·       Exceptional listening, verbal and written communication skills

    ·       An adaptive personality

    ·       Team oriented and willingness to handle multiple projects at one time

    ·       Self-motivated and ability to function in a fast-paced environment

    ·       Solid project management capabilities and presentation skills

    ·       Proven relationship-building skills

    ·       Confidence, passion and initiative

  • Qualifications

    Additional Information

    All your information will be kept confidential according to EEO guidelines.