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Social Media Specialist - Dave Asprey Group (Remote - Must live in Austin,TX area)

The Asprey Group

Social Media Specialist - Dave Asprey Group (Remote - Must live in Austin,TX area)

National
Full Time
Paid
  • Responsibilities

    SOCIAL MEDIA SPECIALIST LOCATION: AUSTIN, TX AREA  MUST LIVE IN THE AUSTIN, TX AREA FOR SOCIAL MEDIA SHOOTS DAVE ASPREY GROUP - 

    Over the last two decades Dave, “The Father of Biohacking”, has worked with world-renowned doctors, researchers, scientists, and global mavericks to uncover the latest, most innovative methods, techniques and products for enhancing mental and physical performance. Dave has personally spent over $2 million taking control of his own biology – pushing the bounds of human possibility all in the name of science evolution and revolution. He Is a four-time New York times bestselling science author, host of the Webby award-winning podcast The Human Upgrade, and has been featured on the Today Show, CNN, The New York Times, Fast Company, Vogue, and more.

    BOTTOM LINE - 

    We are here to unleash you, to upgrade you, to provide you the opportunity to wake up everyday knowing you are making a difference in the world. If you like the words “can't”, “try” or “impossible”, you should think twice about applying. We don't “try”, we “do”, or “do not”. We carefully choose - as a team, to do what will help the “most” people. If you're ready to fearlessly upgrade your abilities, take risks, and take responsibility, this could be the place for you, plus - we have a lot of fun! 

    THE SOCIAL MEDIA SPECIALIST -

    The Social Media Specialist will oversee Dave's interactions with the public by creating and implementing content strategies for all of his social media platforms. This role brings value to the business by growing Dave's online presence through engagement with his followers, attracting new ones, and motivating the community to act. 

    This person must be confident, clever, a decisive decision maker, great at project management and juggling multiple balls and scenarios. Ideally, they are passionate about health and nutrition and is interested in or intrigued with bio-hacking to achieve optimal mental and physical performance.

    WHAT YOU WILL BE DOING: 

    • Develop strategy for increasing Dave Asprey's followers and boosting brand recognition across all social channels
    • Collaborate with Dave and the team, research, generate, edit, publish, and share daily content (original text, images, video, clips, audio) on Dave's accounts that builds meaningful connections and encourages community members to engage and act
    • Coordinate specific content development with external agency and video editor
    • Create weekly, monthly, and annual editorial calendar across social channels aligned with brand strategy
    • Work with portfolio team members to manage and plan social media deliverables (promoting the podcast, conference, or in-house CPG brands)
    • Manage a high volume of daily social media posts while engaging with followers across all channels, including responding to DM's and queries in a timely manner
    • Set up and update company pages within each platform to increase the visibility of company's social content
    • Capture and analyze social data, metrics, insights and best practices and continuously improve and implement 
    • Analyze engagement data and measure web traffic
    • Identify trends in customer interactions and feedback
    • Plan and execute digital campaigns to build community online and convey Dave's unique messaging

    WHAT IT TAKES/REQUIREMENTS:

    • 5+ years' experience in social media, including content creation

    • Bachelor's degree preferred

    • Strong written and verbal communication skills particularly in not using passive language and possessing the ability to speak and engage with the public as a human brand, i.e. Dave Asprey

    • Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns

    • Experience for an influencer or personal brand

    • You know how to get stuff done without anyone holding your hand, and it takes a global meltdown or an apocalypse (at the same time) for you to feel triggered ☺

    • Know how to hold a camera or a phone to compose a decent looking video or still

    • Experience editing video content for social, adding titles, captions, product links, and syncing with music

    • You care about nutritional and health stuff and know the lingo even if you're not an expert

    • Ability to use social media for impressions, brand awareness, and revenue growth

    • Excellent knowledge of social media platforms including GMB, Instagram, TikTok, Pinterest, LinkedIn, Twitter, and Facebook 

    • Understanding of social media KPIs, web traffic metrics and SEO

    COMPENSATION - 

    Based on this position and the requirements above we are offering a yearly salary range of $80,000 - $90,000 for this position.

    BENEFITS - 

    We offer competitive compensation, 16 days of paid vacation, sick pay and holiday pay. In addition, as an employer we pay 100% of our employees premiums for Medical, Dental, Vision.

    https://daveasprey.com/

    Dave Asprey Group is an Equal Opportunity Employer