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Advertising Coordinator

The Crowd Lab

Advertising Coordinator

Santa Ana, CA
Full Time
Paid
  • Responsibilities

    Job Description

    Company Description We handle customer service, public relations, branding/marketing, and business development for large scale brands who need further support for their customer bases. We are currently hiring for full time and part time permanent salaried roles. All positions require authorization to work in the US and a background check screening.

    Job Description We are looking to hire an Advertising Coordinator to join our team. The ideal candidate will assist in all areas of marketing lead generation and marketing support. They will be comfortable maintaining various marketing campaigns and have a creative skill set that enables them to brainstorm new initiatives.

    Salary range: $46000 - $56000 per year.

    RESPONSIBILITIES:

    • Maintain marketing and content calendars and converse end-goals and deliverables with relevant stakeholders.
    • Continually seeking and researching new sources of prospective customers while providing recommendations to marketing and sales leadership.
    • Track and manage data to report on campaign success to marketing leadership and makes creative and financial adjustments to campaigns, as needed.
    • Identifying opportunities for campaigns, services, and distribution channels that will increase lead generation.
    • Track sales and campaign data, ensuring optimization of activities over time.
    • Constantly research and share new trends, platforms, and experiences that can inform planning, audience development, and drive innovation across the company.
    • Measure and optimize content marketing effectiveness on a regular and ongoing basis.
    • Identify and propose internal/external ideas and initiatives to help promote general awareness of the company brand.

    Qualifications

    • BSc/MSc degree in Marketing, Technology or related field is an asset.
    • Previous experience in a marketing role preferred.
    • Up-to-date with the latest trends and best practices in online marketing and measurement.
    • Well-versed in the use of social media as a marketing tool.
    • Able to work with colleagues at all levels to develop marketing goals and evaluate results.
    • Good at problem-solving and communication.
    • Strong writing skills.

    Additional Information

    • This is not a remote job
    • 401(k) Matching
    • Health Insurance
    • Employee Assistance Program