Job Description

ABOUT OUR COMPANY More than a group of hotels, The LINE is a creative community built around a sense of discovery — an exploration of a building, a neighborhood, and a culture. From Koreatown in LA to Adams Morgan in DC to downtown Austin, each property is architecturally interesting and chosen for its location in emerging neighborhoods in compelling cities.  LINE hotels are both reflective and responsive— shaped by the communities they are part of while also contributing something new to those places. LINE properties are a collaboration of the best local and out-of-town talent in design, food and beverage, arts and culture.

That colorful hotel in the desert, The Saguaro is a good time. It’s not that complicated. There’s plenty of sunshine, a buzzing pool scene and lots of local flavor.

We are seeking a dynamic Social Media Manager to join our team in a global position. A successful candidate will be a digital media expert with a genuine passion for the hospitality industry and an entrepreneurial spirit. RESPONSIBILITIES

1. Must be courteous and gracious, maintaining a professional demeanor at all times
2. Establish and maintain good communications and team work with fellow colleagues and other departments within the hotel
3. Develop, publish, and manage content of social across all platforms including Instagram, Twitter, LinkedIn, and Facebook pages
4. Using social media tools to create and maintain Hotel and Restaurant Brands
5. Working with Creative & Marketing team to develop social media marketing campaigns and initiatives
6. Working with Communications Manager, Creative and Marketing to ensure copywriting and voice of captions adhere to brand and voice guidelines while also achieving marketing goals.
7. Interacting with hotel guests, Social Media followers and other stakeholders via the company’s social media account and relaying important information to hotel properties
8. Analyzing the digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvement
9. Working with Creative team to create content that resonates with, and retains our current audience while also contributing to develop steady growth with new audience
10. Researching social media trends and informing Creative and Marketing leaders of changes that are relevant to the company’s marketing activities making recommendations for new explorations and adjustments to strategies.
11. Working with Creative & Brand Team to establish key performance indicators (KPIs) for social media efforts and utilize Sprout Social platform to measure success of KPI’s and share regular performance updates.
12. Analyze data regularly in Sprout Social to identify opportunity areas for improvement and how we can leverage what we are doing well for continued success.
13. Responsible for generating weekly reports on influencer and 3rd party endorsement activity

CORE COMPETENCIES

1. High School diploma or general education degree (GED)
2. Three (3) years related experience in hospitality or service industry preferred
3. Strong communication skills
4. Collaborative spirit
5. Ethical Conduct
6. Computer Proficiency: Microsoft Office, Opera PMS   
7. Positive Attitude
8. Eye for Detail
9. Problem solving abilities

COMPENSATION & BENEFITS We offer competitive wages and benefits while fostering a diverse and inclusive work experience.   We thrive in being a diverse work environment. Consideration for employment will be based upon personal capabilities and qualifications without discrimination based on race, color, religion, sex, gender identity, age, national origin, disability, sexual orientation, or any other protected characteristic as established by law. ABOUT BRAND www.thelinehotel.com  www.thesaguaro.com