Job Description

A global law firm is looking to hire a Business Development Manager in their San Francisco Office. This person will need to develop a keen understanding of the Firm’s unique business model, capabilities and client relationships, manage the execution of business development strategies and specific objectives for Bay Area practices, as well as individual attorneys and/or specific clients.

Essential Job Functions:

• Pursue and facilitate opportunities to expand market share with existing clients, including identifying prospects for cross-selling and supporting account-specific development tactics in conjunction with relationship partners.
• Collaborate with Business Intelligence to identify and evaluate potential clients, and coordinate efforts to proactively engage targets, while tracking ongoing outreach.
• Prepare thoughtful, substantive pitches and proposals tailored to specific matters and practice areas, including investment funds, private equity/M&A, growth equity, IP litigation, commercial litigation, FinTech and others. Conduct original research and produce corresponding narratives--including factual findings, statistics, etc.--in support of specific pitch opportunities. Adapt and expand precedent materials to meet unique needs and address specific fact patterns. Track all pitches to evaluate pipeline, wins/losses and trends by client type, practice, industry, etc.
• Partner with attorneys and business development colleagues to produce timely, targeted thought leadership and client training materials aligned with anticipated client needs, lead generation, client relationship development or in response to specific requests. Gather information from a large number of internal and external resources and synthesize findings into coherent client development materials, with persuasive sales messages when appropriate. Conduct market research/account-based marketing to identify appropriate consumers of thought leadership. Coordinate corresponding client and prospect outreach.
• Coordinate high-quality in-person and virtual events and speaking engagements for groups of various sizes, including providing on-the-ground support, leading speaker and attendee preparation and supporting follow up with generated leads, as well as tracking ROI.
• Maintain practice descriptions, attorney biographies, website content, brochures and other marketing collateral. Assist with the maintenance of experience databases, as well as practice and industry-specific deal and case lists.
• Draft and manage submissions, rankings, surveys, directories and other recognitions for disputes and transactional practices. Additionally, in collaboration with partners, submit clients for awards and recognitions.
• Track relationships and connect-the-dots in support of business development opportunities. Also, maintain marketing lists for specific events and other interactions using the firmwide CRM database (InterAction).
• Develop and maintain a deep understanding of the Bay Area legal market, and key client industries, including private equity, technology and energy. Continually monitor market trends, clients and competitors.
• Manage other business development and marketing projects as necessary.

Qualifications: 

• 5+ years business development and marketing experience gained within professional services, with a preference for experience working with an AmLaw 100 law firm.
• Strong skills in Microsoft Office software, with expertise in PowerPoint, Excel and SharePoint preferred.
• Experience with planning and preparing pitches, substantive presentations and other marketing materials required.
• Advanced research skills across legal and business resources and topics. Familiarity with electronic resources, including Westlaw, Pitchbook, Preqin, Capital IQ, Docket Navigator, Lex Machina, Monitor Suite and others is preferred.
• Subject matter knowledge of private equity transactional practice areas
• Marketing document creation experience
• Prior InterAction or other CRM knowledge highly preferable.